Are you an E-commerce Manager looking for a new role? Our client is looking for a marketing professional to join their team. As the E-commerce Manager, you will be responsible for managing the day-to-day performance of all digital platforms and marketplaces, ensuring the achievement of annual targets in terms of revenue and KPIs.
What will I be doing?
Trading & Performance
* Manage the day-to-day sales performance of all digital platforms and marketplaces.
* Manage day-to-day eCommerce Merchandising to visually merchandise all website categories to agreed business rules.
* Manage the day-to-day website category hierarchy and taxonomy structure to improve product discovery rates.
* Weekly monitoring of competitor trading behaviour across website and key marketing channels, and report key insights and trends to the eCommerce Manager.
* Implement and manage the merchandising aspects of testing and optimisation strategy for all website sales touchpoints.
* Management of homepage updates, new content pages, promotions, and features in partnership with the marketing team.
* Management and optimisation of site search results, identification and fixing of failed searches.
* Manage and optimise eCommerce merchandising to categorise all products and enrich product data.
* Conduct eCommerce merchandising site walkthroughs to ensure product content is correct and optimised.
* Conduct weekly reviews of stock availability, visibility, and price checks.
* Ensure weekly trading performance updates regarding top sellers and slower selling lines.
* Provide landing page support/optimisation to maximise revenue performance via email marketing, social media, and SEO.
Analysis & Reporting
* Provide reporting on metrics such as daily/weekly/monthly sales by category and new product sell-through.
* Provide weekly reporting on customer shopping behaviour across digital platforms.
* Report on campaign KPI’s and overall return on investment.
KPI’s
* AOV
* Gross Profit
* Conversion Rate
* Shopping Cart Abandonment Rate
* Shopping Cart Conversion Rate
* Cost of Goods Sold
* Customer Lifetime Value
* Customer Churn Rate
* Customer Acquisition Cost
* Repeat Purchase Rate
* Average Profit Margin
* Purchase Frequency
* Time Between Purchases
* Inventory Turnover
* Net profit margin
What’s in it for me?
* Company pension scheme
* 28 days holiday entitlement
* Free parking
* Up to 50% Staff discount
Does this sound like a role for you? If so, why not apply!
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Manufacturing
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