Job Title: Native Ads Buyer
Location: Warrington, UK (Hybrid)
Salary: DOE
About the Role
A leading company within the finance and claims sector in Warrington is looking for a skilled Native Ads Buyer with specific experience Taboola, Outbrain, and RevContent to join their team in Warrington. The ideal candidate will have a strong background in claims and finance sectors, a proven ability to drive ROI through strategic ad placements, and a keen understanding of native advertising platforms.
Key Responsibilities
* Plan, launch, and manage native advertising campaigns across Taboola, Outbrain, and RevContent to drive traffic and generate high-quality leads.
* Continuously monitor, optimise, and scale campaigns to maximise ROI.
* Develop audience targeting strategies that align with the claims and finance industry to enhance engagement and conversions.
* Collaborate with content creators to produce compelling ad copy, headlines, and creatives that align with platform guidelines.
* Analyse campaign data and provide insights and recommendations for optimisation and future strategies.
* Stay up-to-date with the latest developments in native advertising platforms and tools.
* Ensure campaigns comply with advertising regulations and industry standards, especially within the claims and finance sectors.
* Create detailed reports to showcase campaign performance to stakeholders.
Skills and Experience
* Proven experience managing campaigns on Taboola, Outbrain, and RevContent.
* Demonstrated expertise in the claims and finance sectors, with a strong understanding of audience behaviors and compliance requirements.
* Strong analytical skills, with proficiency in tools such as Google Analytics, Excel, and platform-specific reporting dashboards.
* Experience with lead generation and funnel optimisation strategies.
* Exceptional copywriting and storytelling skills for native ad creatives.
* Ability to manage multiple campaigns simultaneously and meet deadlines in a fast-paced environment.
What We Offer
* Career growth within a fast-paced, forward-thinking company.
* Competitive salary and benefits package.
* A collaborative and innovative work environment.
How to Apply
If you’re a motivated and results-driven native ads expert ready to take the next step in your career, please send over your CV!