Digital & E-Commerce Marketing Manager £40,000 - £50,000 | Altrincham (5 Days Onsite) The Company A long-established luxury retail business with a heritage dating back to the 1960s. Known for their exquisite jewellery and prestigious partnerships with global brands. they operate across multiple boutique locations in Manchester, London, and Liverpool. While in-store experience remains their hallmark, digital transformation is now a key strategic focus - and this role is central to that journey. The Team You'll be joining a tight-knit and collaborative marketing team of seven, working closely with the Marketing Manager. With a broader team across sales, ecommerce, and branding, this is an opportunity to take real ownership of the digital roadmap in a fast-paced, high-trust environment. The Role This is a broad and impactful role with end-to-end ownership of digital marketing performance - spanning paid media, SEO, analytics, and ecommerce. You'll manage digital campaigns, optimise web performance and customer journeys, and work cross-functionally to drive traffic and in-store footfall. It's a hands-on opportunity with agency support, best suited to someone excited by growth, autonomy, and the chance to shape the brand's digital identity. Key Responsibilities - Develop and deliver digital marketing strategies across SEO, paid search, shopping and display.- Manage website performance in collaboration with the eCommerce Executive to optimise traffic and conversion rates.- Oversee paid media performance (PPC, paid social, YouTube, display), ensuring budget efficiency and ROI.- Use tools like GA4 and Looker Studio to generate insights, build reports, and influence digital decision-making.- Work with external agencies on campaign execution, optimisation, and testing plans.- Support the launch of a new ecommerce platform and CRM integration project.- Build digital strategies to increase both online sales and footfall across physical store locations.- Improve organic visibility through SEO content and technical improvements in collaboration with dev/SEO partners.- Align digital campaigns with seasonal retail events and luxury product launches.- Track and report on KPIs including ROAS, traffic sources, bounce rate, conversion rate, and in-store uplift. Key Requirements - Proven experience in a digital marketing role, ideally in retail, luxury, or ecommerce environments.- Strong understanding of digital channels including SEO, PPC, paid social and CRO.- Hands-on experience with Google Analytics (GA4 essential), Data Studio/Looker Studio, and paid ad platforms.- Analytical thinker with confidence using performance data to drive decisions.- Strong project management skills and ability to coordinate across marketing, ecommerce, and sales teams.- Comfortable working in a lean team, rolling up sleeves, and making fast decisions.- Understanding of ecommerce platforms (Shopify or equivalent) and CRM systems is a bonus. The Benefits - Salary range: £40,000 - £50,000- 26 days holiday bank holidays- Company-wide quarterly bonus based on performance- staff discount & family/friends discount- (dental, optical, physio, 24/7 GP, gym discounts)- mental health & menopause support programmes- Office located 5 minutes from station Interview Process Stage 1:- Introductory CV run-through and motivations chat with the Marketing Manager.- In-person preferred.Stage 2:- Final interview with team members.- Short presentation or case study on digital strategy or performance campaign review. Why Apply? This is an exciting opportunity to take the reins of digital strategy at a heritage luxury brand going through transformation. You'll make a visible impact across web and store performance and help define what digital luxury means in 2025 and beyond.