We are actively seeking a Results-Driven Sales Development Representative to join our growing team.
David Crangle, Head of Sales and Account Management
About Simplicity Group:
Simplicity Group is a trusted leader in fleet management and telecommunications solutions, dedicated to empowering B2B customers with innovative, tailored technologies that drive results. With over 12 years of expertise, our team thrives on a culture of excellence, collaboration, and customer-first values. Partnering with industry pioneers like Webfleet, a Bridgestone company, and Mantis Live, specialists in connected vehicle camera systems, we manage and support over 20,000 vehicles across the UK and Ireland. Our commitment to optimising fleet safety, compliance, and productivity ensures we remain at the forefront of innovation, delivering measurable value and forging long-term partnerships with our clients.
Department: Fleet
Project Location(s): Northern Ireland
Job Description:
As a Sales Development Representative (SDR) your primary focus will be on lead generation and prospecting. You will play a crucial role in identifying potential customers, initiating contact, and nurturing relationships to drive qualified opportunities for the sales team. The ideal candidate for this position possesses exceptional communication skills, a proactive attitude, and a keen understanding of the fleet market.
What do my Core Responsibilities look like?
* Lead Generation: Conduct research to identify potential customers and companies that may benefit from our fleet solutions such as vehicle CCTV and Telematics solutions.
* Utilise company platforms such as LinkedIn/Salesforce to build a comprehensive list of prospects.
* Prospecting: Reach out to potential customers via phone, email, social media, and other communication channels to introduce our solutions and generate interest in our products and services.
* Qualification: Engage with prospects to understand their business needs, challenges, and pain points.
* Appointment Setting: Collaborate with the sales team to schedule meetings, demos, and appointments for them to further engage with qualified prospects.
* Relationship Building: Develop and maintain relationships with prospects over time, providing valuable insights and information to nurture their interest and keep them engaged with our offerings.
* Data Management: Keep accurate records of all interactions and prospecting activities in the Salesforce CRM system. Ensure data hygiene and integrity to facilitate efficient lead management.
* Market Research: Stay up-to-date with industry trends, competitors, and customer needs to effectively position our CCTV and Telematics services and maintain a competitive advantage.
* Collaborative Approach: Work closely with the sales and marketing teams to align efforts, share insights, and optimise lead generation strategies.
* Performance Metrics: Achieve and exceed key performance indicators (KPIs) such as the number of qualified leads generated, conversion rates, and opportunities created.
* Continuous Learning: Stay informed about our CCTV and Telematics offerings, updates, and improvements.
Experience needed:
* Proven experience as a Sales Development Representative or in a similar role, with a track record of successful lead generation and qualification.
* Strong understanding of the vehicle industry, particularly vehicle CCTV and Telematics, and the ability to articulate the value of our products to potential customers.
* Proficiency in using CRM software and other sales tools to manage leads and track progress.
* Excellent communication skills, both written and verbal, with the ability to engage prospects through various channels effectively.
* Organisational skills and attention to detail to manage and prioritize multiple prospects and tasks simultaneously.
* Persistent, results-driven, and self-motivated with a proactive approach to lead generation and problem-solving.
* Collaborative team player who can work closely with sales, marketing, and other stakeholders to achieve common goals.
COMPANY BENEFITS
Coaching and employee development programs to support your career growth. Modern office environment with excellent company culture. Team incentives, including team-building outings. Pension scheme. Group Life Assurance. Bupa Complete Private Medical. Access to Yulife Platform. 24/7 Access Virtual GP. Employee Assistance Programme access to Mental Health Counselling with full confidentiality. Redeem Gift Vouchers for Retail Giants such as Amazon, ASOS, Nike. Additional Holidays based on service length. Bike to Work Scheme.
At Simplicity Group, we place great emphasis on our company culture. We believe that teamwork is essential to our success and strive to foster a supportive and collaborative environment. As a company that invests in its employees, this is a rare opportunity to join a dynamic and high-performing team where personal growth and development is encouraged.
EQUAL OPPORTUNITIES
Simplicity Group Ltd is committed to equal employment opportunities and considers all individuals for employment regardless of their background, with a focus on merit and qualifications for the job. All candidates will be subject to necessary identity, security, and reference verifications as part of the recruitment process. The company respects the privacy of all individuals and handles personal data in accordance with General Data Protection Regulation (GDPR) and related best practices. The processing of personal data is carried out in compliance with Simplicity Group Ltd’s recruitment processes.
The Simplicity Group was awarded ‘Customer Service Company of The Year’.
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