Digital Marketing Specialist
£30-40k + Benefits
Havant
VR/10445
As the Digital Marketing Specialist, you will be responsible for managing and optimising the websites for a well-established and successful organisation with a strong focus on driving revenue through ecommerce. You will develop and implement SEO, PPC, and SEM strategies to increase traffic, conversions, and sales. Working closely with the Marketing team, you will create and manage digital campaigns and website content to enhance brand awareness, drive customer engagement and ultimately boost online revenue
Your role will involve:
* Managing and optimising ecommerce websites to maximize conversions and sales
* Developing and executing SEO strategies to improve organic search rankings and drive qualified traffic
* Creating and managing PPC campaigns across platforms like Google Ads and Bing Ads to generate leads and sales
* Implementing SEM techniques to enhance overall online visibility and revenue generation
* Producing and delivering engaging campaigns to increase brand awareness and drive traffic to e-commerce platforms
* Creating compelling product descriptions and landing pages to improve conversion rates
* Monitoring, tracking and reporting on website performance, including traffic, conversion rates and revenue metrics
* Conducting keyword research and analysis for both SEO and PPC efforts, focusing on high-intent, revenue-driving keywords
* O...