Bango enables content providers to reach more paying customers through global partnerships. Bango revolutionized the monetization of digital content and services, by opening-up online payments to mobile phone users worldwide.
Today, the Digital Vending Machine is driving the rapid growth of the subscriptions economy, powering choice and control for subscribers.
The world’s largest content providers, including Amazon, Google and Microsoft trust Bango technology to reach subscribers everywhere.
Bango, where people subscribe.
Role
Senior Marketing Manager – Payments – 4b (Fixed Term)
Bango technology enables online merchants to find more paying customers. To do this, Bango has developed a powerful platform that enables online merchants to offer alternative payment methods such as direct carrier billing and subscription bundling (think Netflix bought through your mobile provider). The same technology enables digital advertisers to target new, paying customers. Trusted by some of the world’s largest online merchants such as Microsoft, Netflix, Google and Amazon, Bango brings together an ever-growing ecosystem that connects these online merchants to over 4bn paying consumers around the world.
Responsibilities
* Work with VP of Marketing on diagnosis of the market opportunity, for existing verticals and new opportunities.
* Refine marketing strategy and tactical choices and execution, specifically taking ownership of creating strategy and plans that focus on top of funnel and middle of funnel: lead generation, awareness (brand building), and conversion.
* Strategy, oversight and contribution to lead generation, ABM campaigns and events.
* Strategy, oversight and contribution to email marketing and nurture campaigns.
* Strategy, oversight and contribution to website development, including SEO and creation of other lead gen materials and tools.
* Strategy and oversight of social media plans and activities.
* Strategy and oversight of PR campaigns and awareness.
* Strategic oversight and management of Marketing Managers responsible for events, campaigns, social media, lead generation, and email campaigns.
* Oversight of brand tracking, KPIs and other metrics.
* Oversight of marketing budget.
Essentials
* Experience developing ABM (Account Based Marketing) plans for large organizations where deal cycles can be long, and target account numbers low (hundreds).
* Technology, Internet, and SaaS-savvy with a passion for the markets in which Bango operates.
* Leader and influencer, capable of engaging a wide spectrum of people in the business and partners outside of Bango.
* 7+ years product marketing experience, including launching new products and building brand awareness and demand generation.
* Self-starter capable of applying experience and curiosity to deliver on job role, embracing a collaborative, transparent, and team-based working environment.
* Degree level education or equivalent practical experience.
* High energy and self-motivated personality fueled by success and opportunity.
* Business acumen to understand the fundamentals of Bango success through sales and customers.
* This role is open geographically; if based out of the Cambridge area, the expectation is to travel to the office once a month minimum.
Desirables
* Experience working with Telcos and/or subscription services (e.g. Netflix, XBox game pass).
* Knowledge of Payments, telcos, subscription services, and SaaS platforms.
* Excellent project and time management skills, especially the ability to stay organized and prioritize across many activities in a fast-changing environment.
* Ability to collaborate with a wide range of stakeholders from many teams, time zones, and functions.
* Self-starter, comfortable with ambiguity, and ability to think big while paying careful attention to details.
* Thought leader with excellent written and verbal communication skills.
* Creative thinker able to drive innovation across product and its marketing direction.
Benefits
* A friendly, informal working environment.
* Your own Bango buddy – to help you settle in.
* Bendi-time (flexible working hours).
* Bango social events.
* Choose your own headphones, keyboard & mouse.
* Generous share option scheme.
* Private Medical Insurance.
* Health Cash Plan.
* 25 days holiday a year increasing to 28 days with 4 years’ service.
* Cycle to work, gym discount.
* Weekly Pilates & Yoga classes (virtual).
* Financial support for employee activity groups and charitable activities.
* Free fruit, drinks and snacks, limitless tea, coffee and good quality espressos.
* Company branded hoodie… to keep you happy and comfortable.
* Group personal pension scheme.
* Life assurance.
* Employee Assistance Program.
* 1Password.
* Income Protection.
* Bango branded Chilly’s bottle and coffee cup.
Interested in this exciting opportunity?
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