Brand Lead | 80K-85K + Benefits | Hybrid
An exciting opportunity for a Brand Lead to drive brand growth, engagement, and PR strategy for a well-established organisation. Reporting to the Head of Marketing, you'll shape brand positioning, lead integrated campaigns, and manage a high-performing team of four.
Key Responsibilities:
* Develop and execute a brand and PR strategy to enhance awareness and commercial impact.
* Oversee brand identity, visual guidelines, and tone of voice for consistency across all channels.
* Lead integrated marketing campaigns across ATL, digital, and social media.
* Manage PR efforts, securing earned media coverage and influencer engagement.
* Use insights and analytics to track brand performance and drive decision-making.
* Oversee a multi-million-pound budget, ensuring strong ROI.
* Inspire and develop a team, fostering creativity and collaboration.
Ideal Candidate:
* Significant experience in brand, PR, and communications, with proven leadership experience.
* Strong strategic thinking with a hands-on approach to execution.
* Ability to craft brand narratives that drive engagement and growth.
* Experience managing owned, earned, and paid channels.
* Excellent stakeholder management, including C-suite engagement.
The Offer:
* 80K-85K + car allowance + bonus.
* Hybrid working with some in-office collaboration.
* A high-impact role with significant scope for influence and growth.
For a confidential discussion, get in touch.
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
#J-18808-Ljbffr