At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the ExtraOrdinary in each of us.
We are united by a common goal - to reimagine the future of beauty.
The Opportunity
Sephora is seeking a strategic PR & Communications Manager to lead impactful campaigns that elevate our brand visibility and drive consumer engagement. In this dynamic role, you’ll combine creativity and strategic thinking to deliver standout PR initiatives. You’ll be instrumental in shaping Sephora’s voice through strategic public relations, media outreach, and disruptive brand activations, ensuring our story resonates with audiences and stakeholders alike. From orchestrating high-profile events, such as new store openings to managing relationships with key media and influencers, your leadership will enhance Sephora’s position as a beauty industry leader.
Importantly, this role covers both Sephora as a retailer and Sephora Collection, ensuring consistent and impactful messaging across these two dynamic areas of the business.
This role provides an exciting opportunity to combine your exceptional organizational skills and creative flair to craft memorable experiences and secure standout media coverage for Sephora UK.
You Will Also Be Responsible For:
* Collaborating with the Head of PR & Communications to design and implement PR strategies aligned with Sephora’s goals, including new store openings, exclusive brand launches, and seasonal activations.
* Managing media relations to secure consistent coverage, crafting compelling press materials, and identifying opportunities for creative storytelling.
* Planning and delivering standout PR events, with a key focus on new store openings to ensure they resonate with our audience and region.
* Managing external stakeholders, such as PR agencies, to deliver seamless and impactful campaigns.
* Designing and delivering engaging PR mailers to support product launches and seasonal campaigns.
* Tracking and analyzing PR campaign performance, providing insights to optimize future initiatives.
* Supporting on crisis communication and proactive reputation management to uphold Sephora’s positive brand image.
What You’ll Bring
You’ll bring a blend of strategic insight and creative thinking to this role, ensuring Sephora’s PR campaigns are as bold and innovative as the brand itself. Your ability to build relationships and deliver impactful results will be key to your success.
Our Ideal Candidate Will Also Possess:
* Extensive experience in communications, including PR strategy, events management, and partnership execution.
* A proactive and flexible mindset, thriving under pressure in high-growth environments.
* Exceptional writing skills and the ability to adapt to Sephora’s tone of voice.
* Strong organizational skills and attention to detail, meeting tight deadlines with ease.
* A disruptive, out-of-the-box approach, consistently seeking innovative ways to engage audiences.
* A collaborative mindset with the ability to work cross-functionally across teams to ensure alignment and connectivity, avoiding a siloed approach to PR initiatives.
* Proven expertise in Beauty PR or consumer brands, with agency experience as a plus.
At Sephora, your creativity and expertise will play a pivotal role in shaping our brand’s future, ensuring we continue to lead and innovate in the beauty industry.
While at Sephora, you’ll enjoy...
* The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.
* The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
* The culture. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000 stores, are united by a common goal - to reimagine the future of beauty.
You can unleash your creativity, because we’ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Reimagine your future, at Sephora.
Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.