Business Development Manager (Digital Media)
Date posted: 9th January 2025
Edinburgh | Basic salary to £35K + uncapped bonus (OTE Year 1: £45K) + benefits.
Digital Media Sales professional sought to develop new business. Selling online media and marketing solutions to manufacturers and service providers operating in the UK built environment sector.
Office based in Edinburgh with some home-based work after a qualifying period.
The Company
* Our client provides information and marketing services to companies operating within the UK built environment sector.
* Connect producers and buyers by publishing information.
* Provide information that helps designers, specifiers and buyers make better decisions about who and what to work with.
* Have a network of distinct B2B websites that focus on vertical market segments.
* Segments include – civil engineering and landscaping; building design; building services engineering; interior design; and environmental process engineering.
* Products include: online content marketing; email bulletins and social media channels; and business list rental to support their clients' direct marketing activities.
The Role
* Selling a range of media and marketing solutions to customers in the building, engineering, design and construction sector.
* You will be provided with a base set of prospects to work from.
* Your role will involve warm and cold call telemarketing potential clients.
* Selling over the phone and remotely face to face.
* Dealing with a range of customers from SMEs to corporate clients on a national basis.
* You will acquire an in-depth knowledge of the products and services they offer, engage with prospects to understand their marketing priorities and objectives.
* Your key objective is to help manufacturers and service providers extend their brand reach by using their information and marketing services.
* This is a structured sale where you will identify the business needs then create and present innovative solutions tailored to the client to ensure results and win business.
* This will involve negotiating and presenting solutions to key decision-makers.
* Working to revenue targets and deadlines.
* You will also be expected to develop your own sales pipeline by researching third-party data sources for new business prospects.
You will be expected to:
* Work towards goals using personal initiative and drive
* Build and develop new business contacts
* Achieve or surpass revenue targets for campaign periods
* Ensure your prospect and client database is accurate and complete
* Manage accounts to ensure customer satisfaction and a high retention rate
* Work with the internal team of content specialists and market researchers
* Develop proposals and feedback ideas to develop their business proposition, providing reports and briefings as required.
The Candidate
To apply you will have:
* Experience of consultative selling of any digital media advertising solution.
* A strong understanding of the media and marketing departments.
* Drive, work ethic and motivation to develop business in a competitive market.
* Natural enthusiasm and creativity with the ability to generate new innovative ideas that will capture your client’s imagination.
* A stable work history and strong verbal and written communication skills.
* The ability to negotiate at all levels.
* PC literacy.
* Proactive attitude and quick thinking with the ability to develop long-term relationships.
The Package
* Fantastic opportunity to work for a unique market leading media operation in a friendly, relaxed and informal working environment.
* You will have the freedom to plan and organise work to your own schedules.
* They have a high staff retention rate and are interested in candidates who can develop in this role.
Basic salary to £35K (depending upon experience) + uncapped bonus (OTE Year 1: £45K) + benefits.
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