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Senior Product Manager
Location: London, UK (Office-Based, 5 Days a Week)
Start Date: ASAP
Contract Length: 14 Months (Maternity Cover)
Salary: £246.16 - £375.84 Daily Rate
About the Role:
An exciting opportunity has opened for a Product Marketing Manager to lead brand sponsorships and advertising integrations within a major streaming and digital media platform. You’ll be at the forefront of shaping brand partnerships, overseeing sponsorship programmes, and driving advertising initiatives across Europe. This role requires a strategic thinker with a strong background in marketing, brand integrations, and product life-cycle management. You will work closely with cross-functional teams, including content marketing, PR, product management, advertising, and studio operations, to bring innovative sponsorship opportunities to life.
Key Responsibilities:
1. Develop and lead advertising sponsorship strategies to enhance brand partnerships.
2. Manage the full product life cycle, from title selection to execution.
3. Work with content and creative teams to integrate brands seamlessly into exclusive programming.
4. Create compelling go-to-market strategies to drive product adoption.
5. Collaborate with sales teams to build sales enablement tools and training materials.
6. Analyse key metrics and KPIs to measure marketing effectiveness and optimise campaigns.
7. Stay ahead of industry trends and emerging advertising technologies to drive innovation.
What We're Looking For:
1. Extensive experience in marketing, particularly in brand integrations and sponsorships.
2. Must have previous experience within a streaming and digital media platform company.
3. Experience with creating GTM initiatives at scale.
4. Experience building programmes from scratch, connecting strategic thinking with end-to-end execution.
5. Strong strategic and creative thinking skills to drive brand partnerships.
6. Proven ability to manage complex cross-functional relationships across global teams.
7. Experience using data-driven insights to shape advertising strategies.
8. Strong skills in Excel, Tableau, or other data visualisation tools.
9. Excellent communication and stakeholder management skills.
Interested? Apply now to be part of a dynamic, innovative team driving the next phase of digital advertising!
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