Marketing Manager – Lead Generation Focus (Remote/Hybrid)
Who We Are
GrowFactor is a trailblazing accountancy firm with a global footprint, offering innovative and differentiated services to business owners worldwide. With an exclusive partnership with Tony Robbins and a recently opened office in Dubai, we’re redefining what it means to deliver financial mastery, tax solutions, and growth planning.
Our fully remote team thrives on autonomy, flexibility, and the drive to make a real impact. At GrowFactor, every team member contributes to a culture of innovation, collaboration, and results.
What You’ll Be Doing
As our Marketing Manager, you’ll be at the forefront of driving lead generation and brand awareness through strategic and data-driven marketing. You’ll lead and mentor a team of three offshore marketing assistants, ensuring alignment with our goals and delivering campaigns that make an impact.
Here’s how you’ll make your mark:
1. Strategy & Leadership
* Develop and execute a comprehensive marketing strategy that spans online and offline channels.
* Define KPIs and implement tracking systems to measure campaign effectiveness and ROI.
* Provide mentorship and guidance to your offshore team, empowering them to deliver exceptional results.
2. Campaign Management
* Oversee the creation and execution of SEO/SEM, email marketing, social media, and paid advertising campaigns.
* Lead offline initiatives, including events, partnerships, and print advertising, to diversify lead generation.
* Write compelling copy that resonates with our target audience and drives conversions.
3. Performance Analysis & Optimization
* Dive into data to track performance, analyze trends, and optimize campaigns for maximum impact.
* Collaborate with sales and product teams to align marketing efforts with business objectives.
* Stay ahead of industry trends to recommend innovative strategies and tools.
What We’re Looking For
You’re a results-oriented marketer with a proven track record in lead generation and team leadership. You’ll bring:
Must-Haves:
* 3+ years in a marketing management role focused on lead generation.
* Demonstrated expertise in both online and offline marketing.
* Strong leadership skills with experience managing and mentoring teams.
* Data-driven mindset and proficiency in marketing tools (automation, CRMs, analytics platforms).
* Excellent communication and copywriting skills.
* Experience managing budgets and delivering measurable ROI.
Nice-to-Haves:
* Experience working with offshore teams.
* A passion for staying ahead of trends in marketing technology and strategy.
* Sector specific experience either for an accountancy, advisory or wealth management business.
What’s in It for You
We’re not just offering a job – we’re offering a career with growth, purpose, and rewards:
* Competitive Pay: Salary plus commission with six-figure earning potential tied to your success.
* Flexibility: Fully remote work with autonomy to manage your schedule.
* Learning Opportunities: Work directly with our CEO, Simon Kallu, and gain unique insights into global markets.
* Generous Benefits: Paid time off to recharge and a culture that values work-life balance.
* Impactful Work: Your contributions will shape the future of our firm and make a real difference for our clients.
Our Values
At GrowFactor, these principles drive everything we do:
1. Strategic Excellence: We’re here to provide solutions that drive meaningful growth and transformation.
2. Collaboration at the Core: Great ideas come from working together, sharing insights, and challenging norms.
3. Continuous Improvement: We embrace learning, innovation, and adaptability.
4. Empowered Teams: Flexibility and autonomy fuel our success.
5. Client-Centric Focus: Everything we do is designed to create value for our clients.
Ready to Make an Impact?
If you’re an ambitious marketer ready to lead, inspire, and deliver results, we want to hear from you.
To Apply: Apply, then submit your resume and a cover letter to simon@growfactor.com, detailing why you’re the perfect fit for this role.
Let’s grow together and create something extraordinary.