At Reading Cooperative Bank, our highest priority is ensuring that every customer has an exceptional banking experience. Our leaders should cultivate a culture that supports that customer experience.
The VP, Branch Administrator is a key leadership role responsible for multiple branch locations' strategic oversight and operational excellence. Under the direction of the EVP, Chief Banking Officer (CBO), this position focuses on driving sales performance, ensuring exceptional customer service, actively engaging in community service, fostering staff development, maintaining retail compliance, and optimizing operational efficiency. The Branch Administrator Officer will provide leadership and guidance to AVP - Branch Service Officers, ensuring alignment with the bank's overall goals and objectives.
Key Responsibilities
Branch Management and Performance:
* Oversee and manage the performance of all branch managers, setting sales targets and ensuring achievement of sales and operational goals.
* Ensure that Bank customers have a positive and frictionless onboarding and service experience at Reading Co-operative Bank.
* Develop and implement strategies that drive branch profitability and growth.
* Supervise, Coach and Develop Branch Managers.
* Monitor key performance indicators (KPIs) and provide regular reports to the CBO.
* Analyze branch performance data and identify areas for improvement.
Sales And Business Development:
* Develop and implement sales strategies to increase deposit growth, loan volume, and identify cross-selling opportunities.
* Achieve agreed upon growth goals for each branch; Measure achievement by increasing customer adoption and customer retention.
* Foster a sales-driven culture within the branches.
* Actively participate in business development activities and community networking.
* Work together with the Director of Marketing and Community Development and Commercial and Residential lending team leaders to ensure branches deliver sales and service to our customers on all product lines.
Customer Service Excellence:
* Ensure the delivery of exceptional customer service across all branch locations.
* Build and expand customer relationships to maintain deposit base and grow the branch.
* Address and resolve escalated customer issues promptly and effectively.
* Monitor customer satisfaction levels and implement strategies to enhance customer experience.
Staff Coaching And Development:
* Ensure staff are receiving the necessary training and development.
* Provide leadership, coaching, and mentoring to branch managers and staff.
* Develop and implement training programs to enhance staff skills and knowledge.
* Conduct regular performance reviews and provide constructive feedback.
* Facilitate career development within the branch network.
Compliance And Operations:
* Ensure compliance with all applicable banking regulations and internal policies.
* Oversee branch operations to ensure efficiency and accuracy.
* Conduct regular audits and risk assessments.
* Ensure all security and safety procedures are being followed.
Community Service:
* Promote and support community involvement and outreach initiatives.
* Represent the bank in community events and activities.
* Build and maintain strong relationships with community organizations.
* Ensure Branch Service Officers and branch staff are active participants in the community.
Reporting And Communication:
* Prepare and present comprehensive reports on branch performance to the CBO.
* Maintain effective communication with branch managers and other bank departments.
* Ensure that all policy and procedure changes are effectively communicated to all branch staff.
Ideal Candidate:
* Demonstrated ability to create a climate in which people want to do their best; able to motivate and empower others by inviting input from each person and sharing ownership and visibility.
* Passion for mentoring and developing staff.
* Proven ability to set goals and hold employees accountable for achievement of goals.
* Pursues and creates a customer centric organization.
* Superior operational systems knowledge and skills.
* Superior knowledge of RCB products and services.
Knowledge/Skills/Experience Requirements:
* Bachelor’s degree in business administration, finance, or a related field is required.
* Solid track record in retail and branch banking required. At least seven to ten years of banking experience required. Working knowledge of COCC strong advantage.
* Proven experience in branch management and leadership within the banking industry. Previous Regional Manager level experience is strongly preferred.
* Proficient in all in-branch operations, for example Teller Scanning Equipment, Cash Recycling and Cash Dispensing machines, etc.
* Strong knowledge of banking regulations, compliance, and operations.
* Excellent sales and business development skills.
* Exceptional customer service and communication skills.
* Strong leadership and coaching abilities.
* Ability to analyze data and make informed decisions.
* Ability to multi-task and prioritize.
* Ability to solve problems and make decisions in the best interest of the retail division and the Bank overall.
* Strong interpersonal skills and the ability to interact at all levels required.
* Excellent written and verbal communication skills.
* Strong appreciation of confidentiality within all areas of responsibility required.
Reading Cooperative Bank provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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