Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our group of leading appliance brands, including Electrolux, AEG and Frigidaire, we sell household products in around 120 markets every year. In 2023 Electrolux Group had sales of SEK 134 billion and employed 45,000 people around the world. For more information go to www.electroluxgroup.com.
All about the role:
We are looking for an energetic and results-driven Trade Marketing Specialist to join our team and represent the AEG and Electrolux brands. You will be responsible for developing and executing trade marketing plans across physical and digital retail channels. This includes supporting product launches, driving market share, and aligning activities with key account plans. You will collaborate with and inspire internal teams and retail partners to ensure our brand presence is strong and commercially successful.
What you'll do:
1. Create and implement trade marketing plans that boost AEG/Electrolux brand visibility across retail partners in digital and physical channels.
2. Collaborate with local and central Electrolux teams to tailor marketing plans to the needs of the UK market.
3. Develop engaging digital and in-store marketing materials that align with both brand identity and commercial goals.
4. Support retailer training by partnering with the training team to ensure effective knowledge sharing and capability building.
5. Act as the key trade marketing contact for retail partners, managing relationships and ensuring alignment with joint objectives.
6. Plan, execute, and evaluate the success of channel promotions and retailer incentives to maximize effectiveness.
7. Organise and deliver consumer and trade events in partnership with retailers, ensuring a high standard of execution and strong return on investment.
8. Track and manage trade marketing budgets, adjusting plans to optimize value and meet commercial targets.
9. Contribute to additional projects and business initiatives as needed, ensuring timely and effective delivery.
Qualifications:
1. 1-3 years of experience in a commercial or marketing role.
2. Solid knowledge of UK retail and trade marketing practices.
3. Experience planning and executing digital and social media marketing campaigns.
4. Strong analytical skills with the ability to interpret data and insights.
5. Ability to manage agencies effectively and deliver marketing objectives.
6. Excellent project management skills, with the ability to prioritise and meet deadlines.
7. Advanced proficiency in Microsoft PowerPoint, Excel, and Power BI.
8. Creative mindset with a strong attention to detail and content creation.
9. Strong relationship-building skills, working across teams at local, European, and global levels.
10. Fluent in business English; additional European languages a plus.
Where you'll be:
This is an office-based position working from our Luton office. Hybrid working options are available. This role involves domestic travel (around 20% of the time) to visit retailer head offices, attend events, and manage trade activities across the UK. Occasional international travel to European locations may be required, including overnight stays. You’ll be right in the action, ensuring AEG and Electrolux are represented with excellence wherever our partners need us.
Benefits Highlights:
1. Excellent Development Opportunities
2. Defined Contribution Pension Scheme - Company contribution up to 8%
3. 25 days holiday plus Bank holidays
4. Enhanced Company Sick Pay
5. Healthcare Cash Plan – cashback towards dental and optical, complementary and alternative therapies, savings on shopping, restaurants and gym membership
6. Life Assurance 3 x salary
7. 50% Staff discount, 40% friends and family discount
8. Employee Assistance Programme – 24/7 GP, mental health support, financial, legal, health and nutrition advice
9. Premium Subscription to Calm App
10. Local bonus
As part of Electrolux Group, we will continuously invest in you and your development. There are no barriers to where your career could take you.
Find out more:
https://www.linkedin.com/company/electrolux/life/ukireland
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