Job Description
Head of Marketing - Hertfordshire – Office Based
£50,000 - £60,000 DOE
This Head of Marketing role will suit an experienced marketing professional who has experience driving brand awareness through impactful campaigns and strategies for B2B and DTC in the UK and global markets.
We are thrilled to partner with one of our longest-standing clients, who is expanding their marketing team with a senior role. As Head of Marketing, you’ll create and execute marketing strategies to boost the brand's market presence and achieve business goals. This is a key role. As Head of Marketing, you will report directly to the Managing Director and fully own the marketing strategy. You'll manage annual marketing budgets, build a calendar of impactful campaigns, and lead a team spanning marketing, web, and customer service. With a mix of B2B and DTC channels, you’ll develop cross-promotional strategies that maintain brand consistency while addressing diverse audience needs.
Key Responsibilities
Marketing Strategy
Develop and execute innovative marketing strategies for new and existing products to drive revenue growth.
Brand Awareness
Define and enhance brand identity for UK and Global markets, incorporating sponsorships and e-commerce initiatives.