Retail Experience and Activation Executive - Specialty Retail
North - Field Based
£30,000 plus commission
We are the number 1 professional skincare brand globally and we are passionate about bringing everyone skin confidence. At Dermalogica, we are on a mission to create respect and success for the professional skin therapist and aesthetic practitioners through Skin Centres, Spas, Medi Clinics, and Wellness Centres. Our brand DNA is delivered through outstanding business support, excellent education, and revolutionary products in the hands of expert practitioners.
Do you dream of being part of this industry-changing movement? If so, we are looking for inspirational top talent to be part of something special.
Do you want to be part of our tribe? ……. Keep reading!
The Retail Experience and Activation Executive will play a key role in improving the overall customer experience, increasing sales performance, and ensuring brand consistency across retail stores. This position is responsible for delivering training programs to retail staff, activating in-store experiences, ensuring effective product displays, and supporting the execution of brand strategies.
The responsibilities of the Retail Experience and Activation Executive…. Could this be you?
Training & Development
* Deliver brand training programs for retail staff on brand heritage, product knowledge, and operational procedures.
* Evaluate training effectiveness through feedback, assessments, and performance metrics.
* Ensure that retail staff are up to date with product launches, promotions, and retail trends.
Retail Activation & Execution
* Collaborate with the National Account Manager to execute in-store activations and events to drive sales, improve customer engagement, and create brand awareness.
* Coordinate with retail teams and visual merchandising teams to ensure that in-store displays align with brand guidelines and promotional strategies.
* Ensure retail locations are fully equipped and prepared for product launches and promotional activities.
* Collect and report on customer feedback and sales data during and after activations to measure success.
* Drive our community influencer program through building strong relationships, driving treatments, and supporting influencer events.
Product Knowledge & Brand Ambassador
* Stay up to date with the latest product offerings, features, and benefits to ensure training programs are relevant and accurate.
* Serve as a brand ambassador, representing the company’s values and ethos both internally to staff and externally to customers and influencers.
* Represent the brand at Masterclasses and events.
* Build strong relationships with store management and marketing teams.
Do you have the below skills?
* Education: Equivalent Level 3 in Beauty Therapy with Facial Electrical.
* Experience: 2+ years of experience in retail training or sales. Experience with retail activations or product launches is a plus.
* Knowledge: Strong understanding of retail environments, customer behaviour, and sales techniques.
* Communication: Excellent communication, presentation, and interpersonal skills to effectively train and motivate retail staff and build strong relationships with store management.
* Problem Solving: Ability to analyze retail performance data and develop actionable strategies to improve results.
* Time Management: Strong organizational skills with the ability to manage multiple projects simultaneously.
* Flexibility: Willingness to travel to various store locations and work flexible hours, including weekends and holidays if necessary.
What is in it for you?
* Private Health Care with Vitality and Medicash.
* Life insurance with Legal and General, including Virtual GP with Health365, wellbeing counselling, and Financial Protection.
* A 5% pension contribution from the company as well as access to a pensions advisor.
* Your Birthday off work!
* 5 paid sick days per year.
* £70 monthly product allocation.
* Access to new product innovation before they hit the shelves.
* 30% off other Unilever Prestige Brands.
* Access to Unilever Discounts, an online shopping website with discounts on multiple high street brands.
* Opportunities for growth and progression, with investment in personal development through our Learning and Development platforms.
* Treats in the office such as our Free Ice Cream Fridge and regular complimentary skin treatments.
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