THE COMPANY
* We scale eCommerce brands from six and seven figures to $10M+ in annual revenue.
* We specialize in paid advertising on Meta and TikTok—focusing exclusively on DTC eCommerce brands.
* We don’t make boring ads. We make ads that don’t look like ads and actually convert.
* You’ll be pushed to be one of the best at what you do. In return, you’ll get great incentives, bonuses, flexible working hours, and the freedom to work in a high-performing team that actually values creativity.
* With freedom comes responsibility—you’ll have the opportunity to grow fast, work with elite talent, and take ownership of your work. But we move quickly, expect excellence, and don’t do average.
* If you want to become one of the best in your field, apply. If you want an average job, don’t.
THE ROLE
* You are a TikTok advertising expert, and you know what works on the platform and how to convert that into profitable ads.
* You’re comfortable managing large ad spends (at least $100,000 per month) and have a proven track record of achieving excellent results for eCommerce brands.
* You can collaborate effectively with copywriters, creative strategists, graphic designers, and project managers to develop high-performing ad creatives.
* You’re data-driven and constantly optimize campaigns based on performance metrics to drive better ROAS.
* You know how to set clear ad strategies and guide creative teams on how to meet performance goals.
* You’re not afraid to test, iterate, and experiment to find winning ad strategies.
* You’re proactive, communicate effectively, and have experience participating in client calls, offering clear and concise updates.
* You maintain high standards and work quickly in a fast-paced environment.
WHAT YOU'LL DO
* Manage and optimize TikTok ad campaigns, ensuring they align with brand goals and drive measurable performance.
* Work closely with cross-functional teams (copywriters, graphic designers, project managers) to create, implement, and optimize campaigns.
* Handle significant ad budgets and ensure optimal performance through strategic ad buying.
* Develop and present strategy documents for media buying, offering direction on creative execution.
* Monitor and optimize TikTok campaigns, focusing on engagement, conversions, and ROAS.
* Participate in client calls and provide performance reports on a weekly and monthly basis.
* Use media buying and tracking tools to measure campaign success and adjust strategies accordingly.
* Take ownership of the media buying process, from budget allocation to campaign optimization, ensuring the best ROAS for each client.
* Stay on top of trends and platform changes to continuously refine strategies and remain competitive in the TikTok space.
WHAT YOU'LL BRING
* Proven experience managing large TikTok ad budgets (at least $100,000/month) for eCommerce brands.
* Ability to create and implement strategies that meet clients' business objectives and drive measurable results.
* Proficiency with media buying tools (TikTok Ads Manager, tracking software, etc.) and performance analytics.
* Experience in collaborating with creatives (copywriters, designers, etc.) to produce high-performing ad content.
* Comfortable with client-facing communication, able to present clear, concise reports and updates.
* A data-driven mindset with the ability to pivot and optimize based on performance metrics.
* Proven ability to scale campaigns and optimize for ROAS.
* Experience in delivering weekly/monthly performance reports and utilizing tracking tools to evaluate campaign success.
* Extensive case studies or references from previous roles that can speak to your ability to deliver outstanding results in media buying.