Job Summary
We are seeking a creative and dynamic Social Media Manager to join our team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our online presence, engage our audience, and promote our brand. This role requires a strong understanding of social media platforms, public relations, and the ability to create compelling content that resonates with our target audience.
Duties
* Develop and execute comprehensive social media strategies to increase brand awareness and engagement across various platforms.
* Create, curate, and manage published content (images, video, written) that aligns with the brands voice and objectives.
* Monitor social media channels for trends, feedback, and engagement opportunities; respond to comments and messages in a timely manner.
* Analyse performance metrics to assess the effectiveness of social media campaigns and adjust strategies accordingly.
* Collaborate with cross-functional teams including marketing, design, and public relations to ensure cohesive messaging.
* Stay up-to-date with the latest social media best practices, trends, tools, and technologies.
* Manage relationships with influencers and partners to enhance brand visibility.
Experience
* Proven experience in social media management or a related field is essential.
* Strong knowledge of public relations principles and practices is highly desirable.
* Excellent written and verbal communication skills with a keen eye for detail.
* Proficiency in using social media management tools and analytics platforms.
* Ability to work independently as well as part of a team in a fast-paced environment.
* A creative mindset with the ability to think outside the box and generate innovative ideas.
If you are passionate about social media and have a knack for storytelling through digital channels, we would love to hear from you!
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