Regional Marketing Specialist £35-£40k
To support and develop RTC marketing activities in accordance with our objectives to maximise RTC profile and images to internal & external audiences. Key focus on day-to-day implementation of marketing activities to support both Sales and Aftersales markets. Ideally suited to candidates with HND level marketing qualifications with both practical experience and a self starter. There will be some travel, therefore a full UK driver's licence is required.
(Previous applicants need not apply)Main Tasks / Responsibilities / Authorities:
* Coordinate with RTUK Marketing team to ensure RTC comply with RTUK corporate Brand guidelines
* Analysis and reporting of all RTC marketing activities
* Contribution to appropriate marketing plans in respect of; Digital & Printed advertising, Events/Exhibitions, Tactical Marketing, Relationship Marketing, DOT Mailer Marketing, PoS material, Web Site maintenance, Social media and Internal Communications.
* Proactively work with Sales Support & CRM Manager RTC and RTUK to ensure accurate Customer Management database to drive and deliver effective marketing strategy.
* Support HR resource with employee engagement and Employee Forum workshops
* Support with Market research to maximise profitability of Marketing Campaigns and Events
* Provide PR and Social Media leads / support to Central Marketing Team
* Co-ordination with RTC staff of the construction and issuing of RTC monthly newsletter.
* Work in accordance with Renault Truck UK standards of health, safety, quality and environmental care.
* Support RTC head office functions.
* Ensure that RTC and all marketing strategies are GDPR compliant.
* Any other duties that may be reasonably requested by your manager.
Key Skills / Competencies:
* Some exposure to Project / Event management
* Excellent Personal Time Management
* Excellent communication skills both written and oral.
* Some exposure to digital marketing
* Great attention to detail
* Good presentation and interpersonal skills
* Good initiative, curiosity and a passion to learn
* Emerging Leader Competencies incl.
o Action Orientated
o Customer Focussed
o Project management
o Displays influence
Education/Professional Qualifications required for the position:
* Qualification in Marketing (BTech, HND, HNC) preferable
* Understanding and appreciation of key marketing principles.
* Demonstrate Internal and External Marketing Communication skills.
Additional important requirements:
* Excellent English.
* Good Microsoft Office proficiency.
* Driving Licence.
* Power Point proficiency
* Full UK Driver's Licence
* Occasional travel within Renault Trucks Commercial sites where required, occasional nights away, some foreign travel may be required.
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