Content & PR Marketing Executive
Hybrid working, at least 2 days in the office
Purpose:
To enable the effective delivery of the marketing content & PR strategy across the organisations brand, products and customer groups. The Content & PR Marketing Executive will work with the Marketing Manager and other Sales & Marketing team colleagues to provide content marketing support in line with organisational strategy and departmental objectives.
Principal accountabilities:
1. Supporting the Marketing Manager to meet the key objectives of the 3-year growth plan, which aims to deliver Matrixs core business strategy while strengthening our value proposition and brand differentiation.
2. Own and execute key content and PR initiatives, contributing to the overall success of the Marketing strategy.
3. Ability to develop our brand voice, establish a strong brand identity and deliver product engagement through content that resonates with the target audience (ICP)
4. Responsible for the development of all written digital and print content, including website, press releases, news or interest articles, white papers, podcasts, blogging,...