We are seeking a dynamic and experienced Technical Marketing and Communications Manager to join our team. The ideal candidate will play a crucial role in developing and executing comprehensive marketing strategies to promote our advanced cash processing solutions. This position requires a unique blend of technical expertise, marketing acumen, and exceptional communication skills to effectively convey the value proposition of our products and services.
Responsibilities
* Internal Communications - Managing internal communications, providing expertise and support to various departments to promote employee engagement.
* Technical Expertise - Gain a deep understanding of our processing technologies and stay updated on industry trends.
Translate complex technical information into compelling and accessible marketing content.
* Marketing Strategy - Develop and implement marketing plans to promote our cash processing solutions.
Collaborate with cross-functional teams to align marketing strategies with product development and sales initiatives.
* Content Creation - Create engaging and informative content, including whitepapers, case studies, blog posts, and technical documentation.
Produce multimedia content such as product videos and demonstrations.
* Market Research - Conduct market research to identify industry trends, customer needs, and competitive landscape.
Utilize market insights to refine marketing strategies and positioning.
* Brand Management - Ensure brand consistency across all communication channels.
Work closely with design teams to develop visually appealing and effective marketing materials.
* Communication - Develop and maintain strong relationships with industry influencers, partners, and media.
Serve as a spokesperson for the company at industry events, conferences, and webinars.
Skills & Qualifications:
* Bachelor's degree in Marketing, Communications, or a related field.
* Technical background preferred.
* Proven experience in technical marketing, preferably in the B2B technology or cash processing industry.
* Strong written and verbal communication skills.
* Ability to distil complex technical concepts into clear and compelling messaging.
* Familiarity with digital marketing tools and platforms.
* Excellent project management and organizational skills.
* Creative thinking and problem-solving abilities.
Benefits:
26 days annual leave + Bank Holidays
Car Allowance
Healthcare