Job Description
NO RECRUITMENT AGENCIES
Business Development Manager
About MRS Digital: MRS Digital is a leading digital marketing agency dedicated to delivering data-driven, results-oriented marketing solutions. Our expertise spans SEO, PPC, content marketing, social media, and web design, helping businesses grow and succeed in the ever-evolving digital landscape.
Role Overview: We are seeking a proactive and results-driven Business Development Manager to join our team. This role is instrumental in driving our own new client acquisition through strategic prospecting, lead generation, and Account-Based Marketing (ABM). Working closely with the Commercial Director, you will identify, engage, and nurture potential clients, driving opportunities for MRS Digital’s full suite of digital marketing services.
Key Responsibilities for the Business Development Manager:
* Prospecting & Lead Generation: Identify and engage potential clients through targeted outreach, networking, and inbound marketing strategies.
* Account-Based Marketing (ABM): Develop and execute personalised campaigns to engage high-value prospects and drive conversion.
* Sales Pipeline Management: Maintain and update CRM systems with lead information, ensuring accurate tracking of outreach efforts and sales activities.
* Outbound Sales Activity: Conduct cold and warm outreach via email, phone, and social media to generate appointments and business opportunities.
* Collaboration with Commercial Director: Work alongside the Commercial Director to align strategies, develop proposals, and convert leads into clients.
* Market & Industry Research: Stay informed about digital marketing trends and competitive landscapes to refine sales approaches and enhance outreach effectiveness.
* Pitching & Presentations: Assist in preparing and delivering compelling sales pitches and presentations tailored to potential clients’ needs.
* Networking & Relationship Building: Represent MRS Digital at industry events, conferences, and networking opportunities to drive brand awareness and generate new business leads.
Key Skills & Experience for the Business Development Manager:
* Proven experience in a business development, sales, or lead generation role, ideally within a digital marketing or agency environment.
* Strong understanding of digital marketing services, including SEO, PPC and Websites.
* Marketing (ABM) and personalised outreach strategies.
* Excellent communication and interpersonal skills, with the ability to build rapport quickly.
* Results-driven mindset with a track record of meeting and exceeding sales targets.
* Strong organisational skills and the ability to manage multiple opportunities simultaneously.
* Proficiency in CRM software (e.g., HubSpot, Zoho) and sales enablement tools.
Self-motivated and proactive approach to identifying and pursuing new business opportunities.
Must have a proven track record of previous successes in business development, demonstrating tangible results in lead generation and sales growth.
What We Offer the Business Development Manager:
* Competitive salary and excellent commission structure.
* A dynamic and supportive team environment.
* Professional development and training opportunities.
* The opportunity to work with a growing, award-winning digital agency.
* Regular social events and company perks.
* If you are a proactive sales professional with a passion for digital marketing and a drive to generate new business, we’d love to hear from you!