Liverpool Echo Audience Writer - Supermarkets, Shopping and Moneysaving
* Full-time
* Contract Type: Permanent
* Location: Liverpool
* Division: Editorial
* Salary Currency: GBP Sterling
* Department: Regionals
Salary: Trainees start at £24,024 and Seniors start at £32,760
Location: Full time hub based Liverpool
Do you keep up to date with the latest shopping news and what’s going on at Aldi, Asda, Morrisons and Tesco? Can you spot a real bargain in Primark or Home Bargains and do you keep an eye on the top shopping tips on TikTok, Instagram and Facebook pages and groups? We are looking for a new writer to create content around everything shopping and supermarket related.
What will the role involve?
The content you create will involve product launches and customer reaction, the big changes that will affect people’s weekly shop, and the latest deals and money-saving hacks. You will have a good understanding of Search Engine Optimisation (SEO) and, in particular, Google Discover - understanding the best ways to help amplify your content using the platform. You will also help create content to ensure we are prepared for significant organic search opportunities.
Who are we looking for?
Our Audience Writer will be expected to manage and deliver a consistent schedule of high-quality articles about specific topics, backed up by data. You will be creative and have a constant stream of ideas. You will have excellent written and communication skills. Part of the role will be to conduct research using data to understand the demographics, interests, and behaviours of our target audiences.
It’s important to note that to succeed in this role, you must be comfortable working to targets and deadlines and be flexible in your approach. These roles will involve shifts over seven days. You will have recognised industry qualifications such as NCTJ or equivalent and a strong understanding of media law. You may also be required to work across other Reach publications and cover other topics.
As a member of the General Assignments team, the successful candidate must be available to work at short notice, and comfortable with accommodating last-minute requests as needed to support business needs.
We are offering a competitive salary and benefits including:
* Help saving for your retirement - join our pension scheme and we’ll match contributions up to 6%
* 25 days’ holiday per year when you join. After three, five, and ten years’ service with Reach, you’ll accrue one additional day of annual leave. We also have a Holiday Purchase Scheme.
* Giving back day - an additional day’s leave each year to support a cause close to your heart.
* Enhanced family leave - including maternity, paternity, and adoption - and you’ll be eligible after just six months’ employment.
* Private Healthcare Cash Plan - free health cash plan so you can claim back cash for a range of medical expenses.
* As one of the UK’s top 50 Inclusive Employers, everyone’s invited to join our events, programmes, and networks to celebrate diversity and build an environment where all our people can thrive.
* Wellbeing support - including a 24/7 employee assistance programme (EAP) for you and your nearest and dearest.
* Awesome career opportunities - you’ll have support from your line manager and a range of learning & development programmes.
* We are also a member of the 30% Club, a global campaign aimed at increasing gender diversity at board and senior management levels.
We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested please apply early to avoid disappointment.
All your information will be kept confidential according to EEO guidelines.
Reach plc believes diversity brings benefits for our customers, our business, and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief, and sexual orientation.
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