Sales & Business Development
Fixed Term - Full Time
London, GB, W12 7FA
BBC Studios Distribution
Job Closing Date: 22/11/2024
THE ROLE
ABOUT BBC STUDIOS
BBC Studios is a world-renowned content studio and channels & streaming business, powered by British creativity, with a reach that touches audiences in every corner of the globe.
We work with outstanding creative talent who are responsible for platform-defining shows from Strictly Come Dancing to Bluey, Prehistoric Planet to Planet Earth III.
The range and quality of our content is unsurpassed, creating critical and commercial successes and global phenomena.
From BAFTAs to RTS Awards, BBC Studios is Britain’s most awarded production company and the only producer with three of the top ten shows on IMDB; we’re the home of bbc.com, the widest-read English language news website in the world; and the UK’s largest distributor of British content.
ABOUT THE ROLE
We are looking for an experienced digital salesperson who has operated at a high level within a Partner Sales team selling digital & branded content advertising solutions directly to agencies and advertisers.
This role will suit a self-starter who wants to play a leading role in selling the BBC Studios Sales offering.
You will have excellent relationships with key media agencies and advertisers that buy digital advertising or branded content deals directly from media agencies or clients direct as well as a proven track record in delivering £ millions in digital ad revenues.
Key Responsibilities
* Grow BBC Studios social advertising revenues across all direct revenue streams incl. branded content, sponsorships and advertising sales
* Drive digital advertising revenues from both UK and global clients
* Help implement the commercial strategy for the BBC Studios digital advertising offering
* Play a key role in the go-to-market of BBC Studios digital advertising in the UK
* Target agencies and clients to buy digital advertising or branded content deals directly from BBC Studios
* Management of 1 Account Exec
* Update and manage the sales pipeline, forecasting and reporting to the Group Head Digital Advertising
* End to end responsibility of selling BBC Studios digital advertising, social sponsorship packages and branded content deals to UK media agencies and clients
* Deliver against quarterly and annual revenue targets
* Ensure all advertising campaigns adhere to BBC Studios Advertising Guidelines
* Work with the Ad Ops and Planning teams in successful delivery and measurement of all campaigns
* Contribute to the Digital AVOD commercial strategy across BBC Group
* Support the Group Head Digital Advertising on identifying new revenue opportunities on all platforms
WHAT DOES IT TAKE?
Key Criteria
* A successful track record in selling digital advertising/partner sales for a media owner / network, particularly YouTube and branded content
* Excellent knowledge of the digital advertising market and all social trading metrics
* Strong contacts at UK media agencies / clients responsible for buying digital advertising including social, digital, AV trading & partnership teams
* Possess a strong understanding of the Digital AVOD sector, platforms and BBC competitors
* Global mindset: thinking and acting for both local and global needs
Criteria
* Excellent working knowledge of Google Ad Manager
* Excellent stakeholder management skills, able to build rapport and credible, trusted and strong working relationships.
* Knowledge of Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Regulations
* Outstanding communication skills both written, oral and presentation.
* Able to collaborate across organisational boundaries, embrace change, and make improvements to working practices.
* Self-starter with the ability to see projects through to completion, problem solve, and multi-task under time constraints
* Previous experience with negotiating and delivering against trading deals
LIFE AT BBC STUDIOS
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours here.
The BBC is committed to building a culturally diverse workforce, that represents the audiences we serve, and encourages applications from candidates from any background, especially people from diverse communities. Equity of opportunity is important to us, and we endeavour to make our processes equal, fair and meritocratic for everybody.
BBC Studios puts sustainability at the heart of everything we do both onscreen and offscreen, including delivering against the BBC Group’s science-based Net Zero targets.
We are proud to share that we are a Level 2 Disability Confident Employer and if you require any reasonable adjustments in order to apply please contact us on reasonable.adjustments@bbc.co.uk.
PACKAGE DESCRIPTION
Job Reference: 19637
Contract: 14month FTC Mat-leave
Band: E
Salary: £65,000 - £77,000 + London Weighting ( £5,319) depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
Bonus: 25%
Location: Office Base is London (This is a hybrid role and the successful candidate will balance office working with home working)
WHAT WILL YOU GAIN FROM WORKING AT BBC STUDIOS?
* We offer a competitive salary package
* Flexible 35-hour working week for work-life balance
* Parental leave for new parents, regardless of gender, of up to a year with 18 weeks fully paid
* 26 days holiday (plus an additional day which is a Corporation Day) with the option to buy an extra 5 days
* A defined pension scheme and discounted dental, health care, gym and much more
* Excellent career progression – access to courses, webinars, workshops and the opportunity to work in different areas of the organisation
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding
DISCLAIMER
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
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