Data Analyst - Market Research Consultancy
Data Analyst - Market Research Consultancy, SPSS, Sawtooth
Our client is an expanding research agency, seeking a highly skilled and experienced Data Analyst Specialist to join a team as a Data Analyst. This is a fantastic opportunity to play a key role in our clients growth plans, which include doubling in size over the next 2-3 years and expanding their capabilities in both B2B (60-70% focus) and consumer research.
About the Role:
As a Data Analyst, you will be a key player in delivering complex data analysis and insights to our clients. You will be responsible for the design and execution of a range of quantitative research projects, leveraging your expertise in advanced methodologies. This role offers significant growth potential, with the opportunity to build and lead a data analytics team in the future.
Responsibilities:
* Design and analytically execute complex quantitative methods, including conjoint, MaxDiff, and segmentation, tailored to bespoke client briefs.
* Manage all external suppliers throughout the quantitative research project lifecycle, including script checking, data cleaning, and liaison with partners.
* Address scripting queries and ensure data delivery aligns with analytical needs (data loops, codeframes, etc.).
* Build and analyze conjoint grids and choice-based models using Sawtooth software.
* Perform market sizing exercises and segmentation analyses.
* Assist with the development and implementation of AI tools and dashboards.
* Train junior team members on data manipulation and analysis techniques.
Ideal Candidate:
* 5+ years of hands-on agency experience in analytics (research/insight agency) is ideal.
* Proven experience with the design and analytical execution of complex quantitative methods, including conjoint, MaxDiff, and segmentation.
* In-depth understanding of quantitative techniques and their application to research objectives.
* Advanced Excel - Essential
* Power BI, etc. - Very much nice to have
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