Founded in 1685, the Royal Dragoon Guards (RDG) is an armoured cavalry regiment based in Warminster, Wiltshire The Regiment has a rich history, with strong historical roots in Ireland and Yorkshire. From the Battle of Waterloo, to firing the first and last shots of the First World War, to landing the first tanks in Normandy on D Day, to operating in the Iraq and Afghanistan conflicts, the Regiment has always played a central role at the heart of the British Army.
We are looking for a talented individual to join the Royal Dragoon Guards as our Head of Engagement and Fundraising. In this pivotal role, you will drive engagement, communications and fundraising activity across the regimental family of around 15,000 soldiers, veterans and their families, with the aim of supporting our regimental mission and enhancing our charitable activities. If you are passionate about communications and fundraising, and dedicated to serving our regimental family, we want you on our team.
About the Role
Reporting to the Regimental Secretary, you will be responsible for designing and delivering engagement, communications and fundraising strategies that resonate with serving soldiers and officers, veterans and their families, as well as with external supporters such as corporate partners, trusts, and the general public. Your leadership will be crucial in fostering strong relationships and generating income for the Regimental Charity, ensuring we meet the core objectives of our Regiment.
Key Accountabilities
* Develop and implement a comprehensive communications plan tailored to our regimental family and supporters.
* Develop and use multiple communications channels including website, social media (Instagram, Facebook, etc.), digital newsletters, events, media, and direct communications to increase engagement and awareness.
* Create and execute a robust fundraising plan with a focus on individual giving (including legacies), major donors, trusts, and corporate partnerships.
* Build and nurture strong, systematic relationships with donors and supporters, ensuring ongoing commitment and loyalty.
* Act as the public face of the Regiment, effectively communicating our mission, impact and fundraising needs at public events, conferences, and in media engagements.
* Develop systems, processes, and policies that underpin an efficient fundraising operation, including the implementation and management of a state-of-the-art CRM system for accurate supporter data.
Who We Are Looking For
We are seeking a hands-on, creative and strategic professional with a proven track record in communications, engagement and fundraising, and a strong empathy and affiliation with the work of the British Army. We are a small team, so you need to be able to think strategically but be hands-on in implementation. If you thrive in a military mission-driven environment and are eager to make a tangible difference in supporting our regiment and its legacy, you might be the perfect fit.
This role offers an exceptional opportunity to serve at the heart of a distinguished regiment and military charity. Your efforts will fortify engagement within our regiment, while driving the long-term success and sustainability of our charitable endeavours.
Please email applications by clicking the apply button. Applications close 12th May