SL5, Cheapside, Royal Borough of Windsor and Maidenhead
£35,000 - £45,000/annum and great benefits
Join a thriving global manufacturing company as their next digital marketing expert, with a strong focus on email marketing and social media.
You will be working across B2B campaigns to promote the company’s presence in their industry. The ideal person will have a fantastic track record in executing engaging and creative social media and email campaigns; using data to refine strategies.
Your audience will be from a technical standpoint across multiple industries, so using B2B social platforms and email marketing to drive awareness and boost market penetration.
Responsibilities
1. Develop and execute a social content calendar for marketing campaigns, product launches and company awareness.
2. Enhance Social Media engagement.
3. Create and manage email marketing campaigns (Using relevant platforms).
4. Track digital engagement of accounts to optimise the customer journey.
5. Monitor and report on campaign performance.
6. Conduct A/B testing.
Knowledge and Skills
1. Experience in B2B Social Media and Email Marketing.
2. Consistently deliver high quality and creative content.
3. Great understanding of email marketing platforms and social media analytics.
4. Able to work autonomously and collaboratively.
5. Able to analyse engagement data.
6. Fair understanding of design and creative software.
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