We are looking for a Head of Local Marketing to join our New Marketing team based out of Birmingham:
Are you passionate about transforming customer experiences in branches? Do you excel at creating seamless, omni-channel journeys that connect online and offline touchpoints?
* Contracted to 5 hours per week
* Monday to Friday working 08:30 – 17:00
* 33 days annual leave (including bank holidays) + Birthday Day off
* Comprehensive health & wellbeing support programme, long service awards & key milestones
* Benefits: Enhanced family leave benefits, Agile working, Training academy, Buy and Sell annual leave, Free virtual GP service, accessible 24/7 & Staff discount on webshop & discounts in high-street stores.
We’re looking for an innovative and results-driven Head of Local Marketing to take charge of our in-store customer experience. This Head of Local Marketing is a brand-new role and your chance to shape the future of our branch operations, working across teams to ensure our customers enjoy a streamlined, engaging journey.
You’ll lead a talented team of four, including a Branch Merchandising Manager, Branch Planning Lead, Local Marketing Lead, and an Apprentice.
Head of Local Marketing – Key Responsibilities
* Customer Experience: Develop and map exceptional in-branch customer journeys.
* Branch Merchandising: Lead creative and effective branch merchandising strategies.
* Branch Format & Productivity: Optimize in-branch layouts and operations to enhance productivity and engagement.
* Omni-Channel Integration: Seamlessly connect the digital and in-branch experience for our customers.
* Partnerships & Offers: Foster third-party and local partnerships to enhance customer value and support commercial offers.
* Communication: Ensure clear, compelling in-store communications and Point of Sale (POS) materials.
* Data-Driven Insights: Improve our Net Promoter Score (NPS) through actionable insights and customer feedback.
* Leadership: Cultivate a learning-oriented, collaborative team culture where innovation is encouraged, and failure is a step toward success.
* Stakeholder Education: Advocate for digital solutions and educate stakeholders on their benefits.
* Customer Advocacy: Represent UK customers in group-level discussions to ensure their voice is heard.
PLEASE APPLY ONLINE TODAY and a member of the team will be in contact.
Our client believes that this role does not meet the criteria to be considered within the Home Office Shortage Occupation list. Therefore, they will not support an application for visa sponsorship and all applicants for this role must have an unrestricted right to work in the UK.
Meridian Business Support is a recruitment specialist acting on behalf of our client as an Employment Agency for this vacancy.
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