Description: The Digital Marketing Specialist will play a vital role as the subject matter expert on utilizing marketing technologies to improve RSI’s marketing efforts including search engine optimization, customer segmentation, and social media. Responsible for aligning digital marketing strategies with the company’s business goals, implementing marketing automation tools, optimizing SEO, ensuring website privacy compliance, and providing data and reports to the leadership team to make informed business decisions. This role requires effective coordination with internal team members as well as outside vendors to align marketing efforts across the organization. Requirements: Web development skills with HTML, CSS, JavaScript, PHP Google SEO and SSL auditing and optimization Extensive experience with developing, maintaining, and optimizing WordPress and WooCommerce websites and blogs Google Ads/PPC and Google Analytics HubSpot - CRM maintenance, auditing, and automation experience GoDaddy hosting security suite Familiarity with uptime monitoring tools, backup solutions, broken link checkers, performance testing tools, and cache management tools Asana or similar project management tools Strong email sequencing and campaign experience Event management experience Google Suite including Google Docs and Google Sheets Benefits: Personal wellness and employee assistance program Employer-paid medical, dental, vision coverage, and life insurance Paid holidays, vacation, and sick time Educational reimbursement program E-learning training courses Company-sponsored leadership and mentoring program 401K retirement plan with 100% employer match Performance bonus Employee referral bonus program Work and life balance Remote work