Performance Marketing Manager
Location: Plymouth or Remote
Job Type: Full time, permanent
Salary: Depending on experience
Company: Compare Man and Van (part of Shift)
About us
Compare the Man and Van is a leading marketplace for moving and removal services, dedicated to making relocations smoother and more efficient. Our platform connects customers with reliable service providers, offering a streamlined way to compare rates and book services instantly. Using innovative technology, we simplify the moving process from start to finish. As part of our journey, we’ll also focus on expanding other brands within our portfolio, providing a wide range of solutions for various needs. Join our ambitious team as we continue to elevate the standards of the moving industry and create new opportunities for growth.
Opportunity as a Performance Marketing Manager
We are seeking an experienced Digital Marketing professional to lead, optimise, and scale our advertising efforts. The ideal candidate will have a strong background in managing large-scale digital campaigns with a 6-figure monthly budget across platforms like Google and Meta. You should be a strategic thinker, skilled in performance analysis, and confident in optimising campaigns to drive a positive ROAS. This role is ideal for someone eager to immerse themselves in growth, take ownership and make a significant impact.
Key responsibilities as a Performance Marketing Manager include:
* Develop, manage, and execute digital marketing strategies across Google Ads, Meta Ads (Facebook & Instagram), and other channels to drive growth.
* Manage a 6-figure monthly advertising budget effectively, ensuring targets are met and optimising performance across channels.
* Analyse campaign performance data and translate insights into actionable recommendations.
* Implement A/B testing, audience segmentation, and creative testing to continuously improve campaign performance.
* Collaborate with the creative team to develop compelling ad creatives and messaging.
* Drive acquisition through paid media while exploring new growth opportunities.
* Regularly report on key performance metrics, identifying areas for improvement.
* Stay up to date with industry trends, best practices, and platform updates to stay competitive.
To be successful in the Performance Marketing Manager role, you will have:
* Proven experience managing digital marketing campaigns with a minimum of 6-figure monthly spend.
* Hands-on experience with Google Ads, Meta Ads (Facebook & Instagram), and other paid channels.
* Strong understanding of analytics tools such as Google Analytics.
* Data-driven mindset with a focus on maximising efficiency and ROAS.
* Experience with A/B testing, conversion rate optimisation, and audience segmentation.
* Strong communication skills, able to convey insights to stakeholders clearly.
* Ability to thrive in a fast-paced environment, managing multiple projects and priorities.
What We Offer
* Competitive salary based on experience.
* Plenty of benefits such as 33 days annual leave and enhanced MAT and PAT pay.
* Collaborative and flexible working environment.
* Real opportunities to grow your career and earn significant rewards if successful.
* You will have a direct impact on the growth of the business – we will always need and want you to bring ideas to the table!
Our Culture
At Compare the Man and Van, we're a small, agile team with a start-up mindset, operating with the freedom to make impactful decisions and drive meaningful change. We believe in bold ideas, taking calculated risks, and constantly pushing the boundaries to deliver the best experiences for our customers. If you're passionate about making a difference, thrive in a fast-paced environment, and are eager to be part of a growing venture with significant potential, you'll find your place with us.
If you’re ready to elevate our digital marketing efforts, thrive in a high-growth, dynamic environment, and are not afraid to push boundaries, we’d love to hear from you.