Job Title
Social Media Community Manager
Location
Asda House
Employment Type
Full time
Contract Type
Permanent
Hours Per Week
37.5
Salary
Competitive salary plus benefits.
Category
Social Media
Closing Date
20 January 2025
We’re recruiting a Community Manager to join the Asda & George Social Media team. You will work in the Social Analytics & Community Management team, working closely with the Social Media team across managers, creators & planners.
“Everything about Asda”
We are a values-led organisation. As such - we encourage everyone to be open and honest. We work creatively and collaboratively, valuing everyone's input.
We conduct £300m worth of transactions every week. Our website handles over 2 million transactions a month. We have more than 145,000 dedicated Asda colleagues ensuring that our customers are at the heart of everything we do.
“Everything you'll love.”
* Minimum 24 days annual leave per year plus 8 bank holidays – Making sure you take time for yourself and switch off.
* 4 weekly pay – which means you get an extra payday a year.
* Digital GP and Wellbeing sessions – Asda genuinely cares so we create a culture where our people can perform at their best, the physical health and mental wellbeing of all our people is very important to us.
* Discount off your shopping at Asda and George - with extra discounts running throughout the year – really makes a difference, saving the colleagues an average of £700 a year.
* Career development, apprenticeship and graduate schemes - we want our colleagues to excel and grow with our business.
* Free city centre parking – you can also use it outside working hours.
Plus, much more!
“Find your role”
* Proactively identify and engage in authentic conversations, in order to enhance our online presence.
* Have a customer-first mindset, emphasising exceptional customer experiences and displaying a keen interest in the retail, fashion & general merchandising sector.
* Ensure tone of voice is adhered to in all external communications, aligned with brand guidelines.
* Cultivate brand advocacy by formulating and leading a strategic approach, converting customers into loyal brand enthusiasts.
* Collaborate with our social media analyst to share key insights into reports, highlighting trends and discussions for responsive social engagement.
* Support our User-Generated Content (UGC) strategy, identifying its value across various social channels.
* Explore and connect with new communities, expanding brand and product awareness within our audience.
* Keep abreast of competitor activities, providing actionable insights and recommendations based on trends and test results.
* Support with Social Media planning & publishing on an ad-hoc basis to assist the team, across reactive & planned content.
“Let's find out about you”
* You’ll be passionate and excited about all things social and doing the right thing for our customers as well as being organised, passionate and excited about social media.
* You’ll be naturally inquisitive, with a strong understanding of how to read and interpret data.
* Have excellent knowledge of social media tools and trends and can provide constructive suggestions to team members that help them understand how their content is performing.
* Display very strong copywriting skills with previous experience in a similar role.
* Strong awareness of social media trends, platforms, and best practices, coupled with an understanding of varied customer channel preferences and content consumption habits.
* Proficient in using social listening platforms and social media management tools, such as Khoros & Sprinklr.
* Ability to prioritise a customer-centric approach, initiating meaningful conversations and establishing connections with diverse audiences.
“Find your everything at Asda” - bringing brighter living within everyone's reach.
We are passionate about creating a diverse and inclusive workforce, representative of the communities we serve, and are creating ways to inspire diverse talent to join Asda.
Work Where it Works
Our hybrid way of working gives you the choice to work where it works. This enables you to choose where you’ll be the most effective. It offers a mix of working from home and in an office environment that works best for you and your team.
You will also get an excellent benefits package including:
* Discretionary company bonus
* Company pension up to 7% matched
* 10% colleague discount, free parking and many additional rewards.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves.
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