Active Investment Manager - Marketing Director
William Blake Group London, United Kingdom Apply now Posted 3 days ago Hybrid Job Permanent Outstanding Salary Package
An Investment Marketing Director role, supporting fixed income and equities marketing in EMEA and APAC. With high standards of performance and excellence for self, the role requires in-depth product knowledge to create successful marketing campaigns for different investment audiences.
Responsibilities
* Work in a highly collaborative environment and interact closely with investment teams and distribution to create compelling product campaigns that align with the business and sales strategy.
* Define KPI’s, monitor campaign performance, prepare reports, identify areas for improvement and provide regular insights to the broader team.
* Work with communications and marketing colleagues to produce effective and professional product marketing materials, across media channels, including written, visual, podcast/video, web, email, and social.
* Develop regional marketing plans to help deliver investment positioning for specific audiences such as events, digital newsletters, and written content.
* Review, initiate and lead the production process of relevant product collateral and contribute to the production of corporate marketing content.
* Govern consistency of messaging across existing product marketing materials.
Experience Required
* Previous relevant experience of managing marketing projects within the intermediary channel.
* Previous relevant experience in product marketing in the asset management industry with knowledge of fixed income and equities marketing.
* Advanced project and process management skills with the ability to work on multiple projects and multitask.
* Technical skill set to report data, recognise trends, and analyse and communicate the outcome of campaigns.
* Strong writing, proofreading, and editing skills.
* Team player who collaborates with stakeholders across the firm and any relevant third parties.
* Understanding of the regulatory environment.
* Prior experience of Salesforce Marketing Cloud preferable but not essential.
William Blake Group is a market-leading Buy-side recruitment consultancy focussing on 3 vertical specialisms across EMEA.
* Asset Management Distribution
* Private Markets
* Buy-side Digital Solutions
We define these markets on our website – www.williamblakegroup.com.
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