About the role
As the Value Marketing Manager, Strategy and Operations you will directly report to the Head of Value Marketing for the UK and Ireland. You will be working across various marketing teams to ensure alignment of the promotional calendar, and keeping up-to-date the information about campaign execution and results. As part of your role you will also be responsible for identifying opportunities to experiment with our promotions taking into account business priorities, past performance of promotions, and market trends.
You will work cross-functionally to define processes that improve customer experience through promotions, as well as identifying and executing opportunities that improve the way that promotions are executed at Deliveroo. The role requires strong analytical and organisational skills to deliver actionable recommendations across a number of projects.
What you'll be doing
1. Own the overview of the UKI Marketing Promotional Calendar, ensuring alignment between different central and local marketing teams
2. Keep-up to date campaign and experiment results, identifying improvement areas in our promotional investment and areas where we can continue to experiment
3. Propose Test and Learn agenda for promotions in the UK and Ireland
4. Take responsibility for competitor value tracking, staying abreast of market trends and adjusting strategies accordingly.
5. Define and implement best-in-class processes to improve execution, tracking, and measurement of promotional activities, ensuring efficiency and effectiveness of promotions
6. Support in the execution of promotional campaigns
Requirements
7. Bachelor’s degree in Marketing, Business, or a related field
8. Excellent communication and collaboration skills to work effectively with cross-functional teams
9. You have strong interpersonal skills and can manage multiple cross-departmental stakeholders; confident communicating at all levels
10. Ability to adapt to a fast-paced environment and manage multiple projects simultaneously.
11. Strong problem-solving skills and a proactive approach to identifying opportunities for improvement.
12. You’re both analytical & commercial and you enjoy interpreting data to develop insight/consumer-led marketing strategy
13. You have a self-starter attitude and you’re able to deliver in a fast-paced matrixed organisation with constant change.
14. You have a proven track record in making things happen - delivering results quickly and efficiently.
Why Deliveroo
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it. We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
Workplace & Benefits
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.
Diversity
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry. We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.
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