Our client is a well established tech business and they are now seeking an enthusiastic and hands-on Marketing Executive to join the growing team. The ideal candidate will have hands-on experience and a proven track record in digital marketing, with strong skills in content creation, analytics, and campaign management.
Responsibilities:
AI-Assisted Content Creation: Utilise AI tools (e.g., ChatGPT) to create and personalise content for marketing campaigns, ensuring it aligns with our brand, audience, messaging and tone of voice
Google Suite Expertise: Support marketing efforts through the use of Google Ads, GA4 (Google Analytics), and Google Tag Manager to track performance and provide insights
Campaign Collaboration: Work closely with internal and external partners to implement, refine, and optimise our marketing
Analytics & Reporting: Monitor campaign and website performance using data analysis tools, generate detailed reports, and provide actionable recommendations for improving outcomes
Audience Targeting: Assist in developing and refining audience targeting strategies, ensuring our message reaches the right audience segments
Stay Updated: Keep up with digital marketing trends, tools, and best practices to ensure strategies remain effective and up-to-date
Experience:
Demonstrable experience in digital marketing, campaign management and
performance reporting
Proficiency in Google Ads, GA...