Digital Marketing Manager – Marketing Consultancy
Cheshire – Hybrid working
Part-time – 22.5-30 hours per week
£40,000 - £50,000 (dependant on experience) Full Time Equivalent
Focus 5 Recruitment are working exclusively with a Cheshire based Marketing Consultancy who are looking to recruit a highly organised, data-driven, passionate Digital Marketing Manager with wider digital marketing expertise to help them generate and convert enquiries.
Please note that this is a part-time role working 22.5-30 hours per week to be worked over 5 days.
Duties for the Digital Marketing Manager: -
* Build a Digital Strategy that feeds into the clients overarching Sales & Marketing Strategy and targets.
* Drive growth (enquiries and conversions) through expertly managing and optimising CRM activities (through ActiveCampaign) as a priority, as well as optimising their website (Wordpress) and the user experience and implementing wider digital marketing activities (e.g. SEO, PPC, remarketing).
* Continually analyse user behaviour and refine and adapt accordingly to increase response/sales.
* Manage required platform integrations (Zapier, Meet Alfred etc.) and proactively suggest any others that will streamline and enhance processes/sales.
* Measure and report weekly on digital marketing activities against set KPIs and targets.
Experience required for the Digital Marketing Manager: -
* Minimum of 3-5 years B2B CRM/digital experience (ideally w...