Job Description
Our client, a leading organisation in the financial services sector, is seeking a highly skilled and experienced Senior Media Relations Manager to join their dynamic team. This is an exciting opportunity for a media relations professional with a strong background in financial services to make a significant impact in a challenging and rewarding role. You will work closely with Brand and Marketing to deliver brilliant marcomms campaigns.
Greater Manchester: Hybrid working
Salary: 50k-65k
Key Responsibilities
* Media Strategy Development: Design and implement comprehensive media relations strategies that align with the company’s business objectives and enhance brand reputation.
* Media Engagement: Build and maintain strong relationships with key financial journalists, editors, and industry influencers to secure positive media coverage.
* Crisis Communication: Act as a trusted advisor during sensitive issues, providing expert guidance on managing media narratives and mitigating risks.
* Content Creation: Develop and oversee the creation of high-quality press releases, media kits, op-eds, and other communication materials tailored for financial audiences.
* Proactive Storytelling: Identify and pitch compelling stories that showcase the company's expertise and leadership in the financial sector.
* Performance Analytics: Monitor, evaluate, and report on media coverage and campaign performance to inform future strategies.
* Collaboration: Work closely with internal teams, including marketing, public affairs, and executive leadership, to ensure consistent messaging across all communication channels.
Skills and Qualifications
* Experience: A minimum of 5–10 years in media relations or corporate communications, with a strong focus on financial services.
* Industry Knowledge: Deep understanding of financial markets, regulatory frameworks, and economic trends.
* Media Network: Established relationships with financial journalists, media outlets, and key influencers.
* Communication Skills: Exceptional written and verbal communication abilities, with a talent for crafting clear and impactful messaging.
* Strategic Thinking: Proven ability to develop and execute effective media strategies that drive results.
* Crisis Management: Experience handling high-pressure situations and managing sensitive media issues effectively.
* Education: Bachelor's degree in Communications, Public Relations, Journalism, or a related field. A master’s degree is a plus.