Overview
The Wine Development Managers at LWC are responsible for the development of the wine category within their depot. As the local ambassadors for the wine range, it is crucial that they have a positive attitude to on-trade wine sales and marry commerciality with excellent wine knowledge,
WDMs are field based, expected to spend 15 days a month working in the trade in their area supporting the account managers from their depots and developing business on their own. Working hours are 40 hours per week, with some requirement to work outside of regular business hours to support customers.
Knowledge and Experience
Commercial experience in selling wine (on-trade preferred).
A good track record in sales and meeting growth targets.
Knowledge of the wine trade and trends
WSET Level 3 preferred
Main Duties
NEW BUSINESS
o Opening new wine accounts, working alongside the Account Managers.
o Maintaining and updating a live customer prospect list.
EXISTING BUSINESS
o Working closely with Account Managers to develop and retain existing customers.
o Account management of the top 50 wine accounts in their region
o Wine reviews are to be undertaken half yearly with the agreed top 50 wine accounts within the region. The top 20 wine accounts should be visited once a quarter.
o Responsibility for Wine Development Plans within Key Accounts as and when agreed upon.
CATEGORY MANAGEMENT
o Building commercial and interes...