Full Time- 37 hours per week
Overview
This position plays a key role in executing an integrated communications program to increase brand awareness, drive lead generation, and deepen engagement with key stakeholders for PML Applications.
This full-time position would coordinate efforts across multiple channels including social media, public relations, digital marketing, events, and direct stakeholder outreach. Responsibilities:
Social Media Management
* Oversee corporate social media channel(s)
* Develop and implement a content calendar aligned with business development campaigns
* Write compelling copy and select engaging visuals for posts
* Monitor channels, engage with audiences, and join relevant conversations
* Track performance metrics and provide reports on social media KPIs
Media Relations
1. Draft press releases, media advisories and pitch materials
2. Coordinate interviews, profiles, bylines and speaking opportunities
3. Build and maintain the media list of key industry contacts
4.