Job Description
We're on the hunt for an energetic B2B Marketing Manager who’s super organised, bursting with creativity and loves creating B2B content in the technology space.
You’ll have the chance to work across a mix of technology brands, collaborating with friendly, ambitious and supportive teams along the way.
As we’re going through a period of growth, you’ll find plenty of projects to dive into and an opportunity to put your stamp on how we do things.
On a day-to-day basis, you’ll be running impactful, multi-channel marketing campaigns as well as producing engaging content across all our marketing channels. You'll play a key role in shaping our brand’s voice while making sure we’re hitting our marketing goals.
We’re looking for someone who’s not just creative but also has a talent for analysing results to help us achieve our marketing goals, like attracting new customers and growing business with our existing ones.
While experience in the ICT sector is a plus, it’s not a dealbreaker. What matters most is your ability to communicate well, think outside the box, and to juggle multiple brands and projects.
Roles and responsibilities:
Planning: Working closely with the marketing director to create a clear plan that supports our business goals. We focus on projects around brand creation, campaigns for lead generation, and content that links with product promotion.
Campaign management: Develop, execute, and manage multi-channel marketing campaigns from ideation to execution. Measure your success against clear goals, like how many customers the campaign helps us win.
Brand management: Working closely with our designer to ensure consistent messaging and brand identity across all marketing channels and materials.
Content creation: Experiment with organic and paid acquisition channels to help our brands get maximum visibility. Create high-quality, engaging written and video content for those channels.
Sales support: Work closely with the sales team to provide them with marketing collateral that helps with product promotion.
Teamwork: Build and maintain brilliant relationships with colleagues across multiple teams and brands, as well as people outside the business.
Analytics & reporting: Measure and report on the performance of marketing activity, gain insight, assess against goals and adjust so we keep getting better.
Qualifications:
Experience: 3+ years of experience in a marketing role, with at least 2 years in the technology sector or a B2B environment.
Qualifications: Bachelor’s degree in Marketing, Business, Communications, or a related field is preferable but not essential.
Technical skills: Proficiency in standard marketing tools like MailChimp, Canva, Wordpress, CRM tools and analytics platforms like Google Analytics.
Project management: Proven experience in managing multiple projects, meeting deadlines and achieving marketing goals.
Creative thinking: Ability to think creatively, while keeping our key business goals in focus. Goals include attracting new customers, customer satisfaction, and strengthening our brand awareness.
Communication skills: Excellent communication skills, with the ability to create brilliant content and present ideas to senior colleagues effectively.
Analytical mindset: Strong analytical skills to measure and improve campaign performance and make data-driven decisions.
Hybrid working environment ( 3 days in the Stonehouse office, 2 days remote)
Salary range: £35,000 - £40,000