A highly successful global online casino and bingo brand is looking for a well-rounded Senior Digital Media Executive to join its ever-growing performance marketing team. Along with a salary of up to £45,000 per annum, you will also receive hybrid working, an annual bonus, life insurance and a pension scheme.
You will be responsible for managing, optimising, and profitably scaling their YouTube, Programmatic and Native campaigns across multiple markets, but will focus on new markets such as Greece/Brazil and the USA. They are looking for someone who has a proven track record in leading programmatic, native and YouTube performance marketing at a high level. You will find yourself working closely with internal marketing teams in the UK and other markets to produce campaigns that deliver results, as well as directly with platforms to ensure best-in-class marketing campaigns are delivered (in line with growth and CPA/LTV targets in very competitive markets).
As Senior Digital Media Executive, you will:
Set up, plan, optimise and report back on performance across campaigns, including but not limited to: Programmatic Display, Native Display and paid YouTube campaigns, as well as In App DSP platforms and in-house CTV/Audio activity to complement the overall branding proposition
Work with colleagues to plan, deliver and execute successful monthly, quarterly and annual marketing plans for channels
Closely monitor and deliver performance ...