Company Description Boddingtons Electrical Ltd, a leading manufacturer and supplier of insulated tools and electrical safety products, has been in operation for over thirty years. The company is based in Birmingham, with the flexibility for some remote work. Boddingtons Electrical prioritizes maintaining traditions and values while offering innovative design and manufacturing solutions to meet the unique needs of its customers. Role Description This is a full-time hybrid role for an Area Sales Technical Manager at Boddingtons Electrical Ltd. The Area Sales Technical Manager will be responsible for tasks such as analytical sales strategy development, team management, technical support, research and development (R&D) initiatives, and project management. This role is ideally based in Midlands area with the flexibility for some remote work. Qualifications Self-confidence and self-motivator. Ability to work autonomously, using own initiative, managing oneself and workload. Excellent communication skills (verbal and written); demonstration of ability to communicate effectively with customers and staff at all levels The ability to travel and spend nights away from home as and when required. Proven sales track record in the electrical sector Desirable - At least 5 years’ experience in industrial sales or ability to demonstrate a semi technical work background Desirable - At least 5 years business to business direct sales experience in the electrical / tools / PPE / sector Bachelor's degree in a relevant field or equivalent experience Responsibilities and Duties Responsible for managing and effectively establishing customer accounts within region / customer base. Generate customer business in line with discount and rebate structures. Accountable for the achievement of sales targets set for set region. Accountable for keeping management informed of sales activity against target achievement by the submission of weekly and monthly reports and via Sales Force. Responsible for following up leads, answering sales calls and responding to enquiries through to order placement. Effectively handling customer complaints by investigating problems, developing solutions, with the Product Management team and factories as appropriate. Accountable for following up all sales leads and customer quotations. Monitors competition by gathering current marketplace information on pricing, products, new products, and merchandising techniques. Accurately maintaining records on area and customer sales for region / customer base. Responsible for carrying out all other associated tasks to ensure the effective and efficient running of the sales team. Scope · Ensuring current customers have the right products and services. Identify new markets and customer leads and pursue new sales opportunities and pitch to prospective customers. Deliver presentations and demonstrations to customers. · As the external face of the Company build and maintain professional positive customer relations. · Develop new to the group business through calls / demand investigation and possible product developments. · Plan and organise daily work schedule to call on existing and potential customers / sales outlets in line with the national sales strategy. · Generate and input weekly and monthly reports such as call reports / SWOT analysis, weekly work plans and territory analysis. · Maintain technical knowledge and keep up to date with customer requirements by attending industry relevant workshops, trade fairs, reviewing professional publications, establishing personal networks, and participating in professional societies. · Regularly visiting and communicating with key customers to build and maintain a positive working relationship. · Industrial electrical Tool / PPE sales track record, whilst not essential would be a benefit. · Be fully conversant with the Company’s full product range and keep up to date with the latest product developments. · This is a home-based role but will require travel to Boddingtons / Sicame group sites as well as customer visits, as and when required. · International travel is also a requirement.