Job Description
Digital Marketing Executive
Essential that you have digital marketing experience in the IT industry.
A Digital Marketing Executive for IT Services and taking the lead in driving the go-to-market strategy for their cutting-edge IT. .
Key Responsibilities:
1. Website Marketing
2. Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for IT solutions, aligning with business objectives and market needs.
3. Product Messaging: Craft clear, compelling product messaging that effectively communicates the value and differentiation of our offerings.
4. Market Analysis: Conduct market research and competitive analysis to identify trends, opportunities, and threats, refining product marketing strategies accordingly.
5. Content Creation: Create high-quality marketing collateral, including brochures, case studies, white papers, and digital content, to support sales and customer education.
6. Cross-Functional Collaboration: Foster strong working relationships across departments, ensuring cohesive collateral development.
7. Product Positioning: Enhance the brand's presence by positioning their solutions as industry leaders through thought leadership a...