Location: Liverpool
Job Type: Hybrid (flexible remote and in-office working)
Industry: Financial Services
About the Role
We are seeking an experienced and strategic Digital Marketing Manager to lead our digital marketing efforts in Liverpool. This hybrid role offers the opportunity to drive online growth, enhance customer engagement, and contribute to the success of our financial services organization.
Key Responsibilities
1. Strategic Leadership: Develop and implement a comprehensive digital marketing strategy aligned with the company's goals.
2. PPC Management: Plan, execute, and optimize Google Ads campaigns to maximize ROI and deliver measurable results (3+ years of experience required).
3. Paid Social Campaigns: Manage targeted advertising on Meta and LinkedIn, driving brand awareness and conversions (3+ years of experience required).
4. SEO Optimization: Implement on-page and off-page SEO strategies to improve organic search rankings and website traffic (3+ years of experience required).
5. Email Marketing: Create and manage email campaigns using Mailchimp to engage and retain customers.
6. CRM Management: Use HubSpot to manage customer relationships, ensuring seamless campaign execution and effective lead nurturing.
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