CATEGORY STRATEGY & INSIGHT MANAGER
HADDENHAM, GB, HP17 8LB
CATEGORY STRATEGY & INSIGHT MANAGER
Haddenham, UK
MAIN RESPONSIBILITIES
Category Vision & Strategy:
1. Develop and implement strategies for HSS, RM, Hot Sauces, and Condiments.
2. Identify growth opportunities and integrate them into business plans.
NPD & Innovation:
3. Collaborate on UK-specific research projects.
4. Create new product concepts based on consumer insights.
5. Support UK Consumer Marketing team to build compelling brand & NPD sell-in stories for Retail customers
Customer Centricity:
6. Ensure that channel/customer strategies are considered and integrated into category & brand/NPD recommendations
7. Build partnerships with Customer Category Managers and Shopper Marketing.
8. Ensure that brand/NPD initiatives are aligned to retailer launch windows where possible
Cross-functional Collaboration:
9. Work with various teams todefine and agree growth platforms and category strategies
10. Share insights with international teams to promote best practices to encourage sharing of relevant insights and initiatives in order to drive industry best practice and secure mutually beneficial brand and category wins for McCormick UK
Insight Generation & Expertise:
11. Sharing industry trends, competitive landscape and market intelligence with the wider UK Consumer team
12. Analyse and transform market, consumer and shopper data into actionable Insights
13. In-depth understanding of shopper and consumer behaviour across key categories and channels/retailers
14. Develop and share external strategic insight presentations with key retail partners to drive thought leadership and optimise industry credibility for McCormick
Supplier Relationship Management:
15. Build collaborative relationships with third party agency partners and suppliers
16. Secure optimum SLA’s and deliverables for McCormick vie effective contract and terms negotiation
CANDIDATE PROFILE
17. Relevant experience, ideally in FMCG.
18. Strategic thinker with strong problem-solving, teamwork, and decision-making skills.
19. Excellent communication and influencing abilities.
20. Quick learner with the ability to build strong cross-functional relationships.
21. Commitment to continuous improvement and effective project management.
As an Equal Opportunities employer, McCormick is committed to a diverse workforce.
WHY WORK AT MCCORMICK?
United by flavor. Driven by results.
As a McCormick employee you’ll be empowered to focus on more than your individual responsibilities. You’ll have the opportunity to be part of something bigger than yourself—to have a say in where the company is going and how it’s growing.
Between our passion for flavor, our 130-year history of leadership and integrity, the competitive and comprehensive benefits we offer, and our culture, which is built on respect and opportunities for growth, there are many reasons to join us at McCormick.