Job Description
Our client is a multi-award-winning digital agency, renowned for working with prestigious household named brands. Using a unique, trademarked approach that blends user research with actionable insights, they create tailored, complex solutions that are simple to use and highly valued by their customers.
Due to growing demand and increased brand recognition, they are expanding their core team and need an experienced and collaborative Web analytics expert to analyse user behaviour trends, map user journeys, and manage custom tracking with GA4.
Hybrid with 2 days a week in Leeds | From £40k - £45k
With a strong reputation in Digital Strategy, Responsive Web Design, and User-centred Design, they’re in a great space commercially with a bright future ahead of them that YOU could be a part of.
Fancy joining the journey? Here are your core tasks:
* Set up and manage Google Analytics 4 and Tag Manager.
* Analyse user behaviour and deliver actionable insights.
* Define and track success metrics aligned with client goals.
* Create dashboards in Looker Studio to visualise data.
* Conduct keyword analysis, heatmap studies, and A/B testing.
* Optimise client sites for search engine ranking and user experience.
* Collaborate with colleagues to deliver high-quality work and exceed client expectations.
* Contribute to the brand’s growth and financial targets.
Who you are:
* Highly skilled with GA4 and Google Search Console
* Rich background helping organisations improve their search engine ranking
* Personable and able to lead projects and communicate with clients in a thoughtful yet informative manner
* Experienced with delivering technical SEO audits using SEMrush
* Familiar with analysis tools (HotJar and MS Clarity)
* Background conducting A/B tests utilising Google Optimise, VWO
Are you ready to make a significant impact on the digital landscape? Join a dynamic, award-winning team that's committed to creating innovative and user-centred solutions. If you're a passionate Web Analytics expert looking to work with leading global brands and contribute to their success, apply now!