Job Description
Are you interested in joining a company that is already on a mission to reform the food industry from within and play our part in being a force for good? A company which was the first and largest multinational food company to fully become a B Corp? If so, we may have the opportunity for you…
Join our Shopper and eCommerce team and help us with the execution of key shopper and eCommerce Brand activations together with cross-brand activity to drive conversation along the shopper journey.
Key responsibilities will include:-
· Collaborating with the Shopper and Ecomm Marketing Controller in the day-to-day planning and implementation of Shopper activation campaigns and eComm activity
· Delivering the annual Shopper plans with retailers
· Developing and owning the co-creation of the shopper marketing plans and POS in the Health Food Trade and Impulse team
· Evaluate eComm and shopper activation campaigns to provide learnings for future activity
· Own “always on” search bookings and completion of briefs and artwork aligning to retailer promotional plans
· Analyse “always on” search activation, quarterly, using Citrus (Tesco and Sainsburys) and retailer EPOS data, where available
· Manage retailer communication and activation summaries aligned with account team
· Track competitor activation/market insights in shopper and ecommerce
· Manage PO’s and reconcile budgets on a monthly basis
· Opportunity to own activation in own grocery retailer in medium term
· Evaluate ecommerce performance Bricks and Clicks quarterly (liaising with the commercial team)
Our ideal candidate will need to have:-
· A couple of years’ experience in Shopper Marketing: ideally with eCommerce (activation or sales)
· Understanding of the full shopper touch points
· FMCG and customer facing experience
· Strong excel and powerpoint skills
· Ability to adapt and be flexible amongst new situations
· Experience of either EPOS/Kantar would be beneficial, however if you’ve an analytical mind this role could suit you
We hope you’re interested and look forward to hearing from you.