Marketing / PPC Performance Analyst Telford Permanent £38,000 - £45,000 per annum 37.5 hours per week Prince is excited to be working with a long-standing Telford manufacturer in their search for a Data Analyst on a permanent basis. The ideal candidate will have a minimum of 3 years experience in a similar role. The data scientist will report on marketing performance. You will understand customer behaviour, competitive analysis, campaign performance and customer lifetime value to improve commercial return. You will manage and optimise pay per click (PPC) whilst advertising campaigns across all digital platforms. Responsibilities and duties will include, but not limited to: Data Management and analysis Optimising campaign performance Buying and managing paid search campaigns Identify key demographic and geographic target audiences