St Austell Brewery prides itself on creating memorableexperiences for pub guests. As leadersin the hospitality sector, we continuously strive to exceed guest expectationsthrough exceptional service and innovative marketing strategies.
We are seeking a talented and driven Marketing Manager to leadthe development of tactical marketing plans that support Operations. You’ll bepassionate about pubs and hospitality, bring a natural energy and thrive in amulti-stakeholder environment where no two days will be the same. From helpingour teams celebrate our own beer brands, supporting our third-party drinks’ partnersto ‘own’ seasonal occasions, through toelevating our local food suppliers and ensuring our rooms are full, themarketing manager role is varied and dynamic.
Working closely with the head of pub marketing and guest experience,this is a “hands-on” role. You will lead site-level local marketing and overseethe creation of proactive tactical activities to generate reach and engagementwith our guests and communities.
You’ll thrive in the detail and the data, and blend creativeflair with a numerical focus. You will work closely with our general managers tosupport the ambition of driving revenue, maximising spend per head and roomoccupancy.
This is an important role ensuring our marketing effortsalign with our commitment to delivering outstanding service and creatingunforgettable moments for our guests.
About you
* Ability to plan and deliver a robust, integrated and guestfocused marketing strategy across all customer-facing channels. Positioning StAustell Brewery’s pub estate as all year-round destinations, that are fit forthe future, and inclusive for all.
* Strong management skills, able to lead and inspire theassistant marketing manager - to create and implement plans that arecreative, on brand and rooted in guest insight.
* A good comprehension of the UK pub and hospitality market.This includes understanding the unique needs and preferences of guests and theability to customise in-site local marketing strategies accordingly.
* Work collaboratively with the digital marketing managerensuring that there’s coordination between on and off line initiatives whichare focussed on driving direct room and table bookings; generate engagement andcreate loyal brand advocates.
* Ability to collaborate and work cross-functionally with internalteams, to create cohesive and impactful marketing campaigns which make adifference to sales.
* A passion for staying informed regarding industry trends,guest preferences, and competitive activities to ensure our marketing effortsremain relevant and effective.
* You will thrive in utilising data insights and operationalunderstanding to ensure that campaigns are strategically aligned and output orientated.
What we offer in return
* 25 days’ annual leave (plus 8 bank holidays)
* 30% discount on food & drink in our managed pubs &Visitors Centre
* 50% discount on accommodation within our managed pubs
* Fantastic training & career development opportunities
* Pension Scheme - upto 5% Employee and Employer
* Cycle to work scheme
* Company bonus scheme
* Westfield Health cash plan
* Westfield Rewards – Shopping rewards
Additional Info
St Austell Brewery is an Equal Opportunities employer, andwe positively encourage applications from suitably qualified and eligiblecandidates, regardless of age, sex, race, disability, sexual orientation,gender reassignment, religion or belief, marital/civil partnership status, orpregnancy and maternity. We also welcome requests for flexible working.
Early applications are encouraged as we’ll review applicationsthroughout the recruitment process and reserve the right to close the advert atany time.
Please note that we politely request no contact fromrecruitment agencies or media sales. Speculative CVs from recruitment agencieswon’t be accepted, nor the fees associated with them.
For more information or for a detailed Job Description,please email
Please note we are unable to offer Sponsorship for this role